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Google has announced another structured data clean up. This time it affects three areas that many websites still use without understanding their actual purpose: Practice Problem markup, Dataset markup, and Book actions. The update looks …
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Google has updated its crawler documentation by adding a new user triggered fetcher called Google-Pinpoint. This fetcher belongs to Google’s Pinpoint research tool, which is widely used by journalists, investigators, fact checkers, and researchers to …
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Google has clarified how review and rating markup must be used. This is not a penalty update. It is a rulebook update. If your stars vanish from search, your traffic takes a direct hit. This …
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When Uma, a 21-year-old commerce student in Hyderabad, asked ChatGPT to explain “inflation like I’m 10,” she didn’t open Google again that week. The app sat neatly beside WhatsApp on her phone but it was …
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What is Google’s AI Mode? A quick explainer Before we talk about its impact in Indian languages, it’s important to understand what Google’s AI Mode actually is. AI Mode is the next evolution of Google …
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In closed-door meetings of media houses, e-commerce boards, and startup pitch decks, there’s a fact everyone knows but few dare to speak: Google’s AI Mode will shrink traffic. Yet, in public, the industry carries on …
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Google is changing how Discover works. Starting September 2025, you will see follow buttons, social media posts, and dedicated spaces for creators and publishers right inside Discover. What’s New in Discover Why This Matters For …
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The Big Update YouTube has rolled out A/B testing for video titles giving creators the ability to test up to three different titles and thumbnails for each video. Until now, creators could only A/B test …
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In 2017, Google quietly revealed a statistic that should have reshaped how Indian businesses thought about the internet: more people were searching in Hindi than in English. Fast forward to today, and that tipping point …
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Google has been experimenting with AI Mode in search for months. Today, it’s optional and visible only in some markets. But the bigger question everyone is asking is: what happens if AI Mode becomes the …
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