Search. Strategy. AI. Growth. Revenue. Coach. Farmer.
Search, AI & Growth. Built, scaled, proven.
I'm Rudra Kasturi. 24+ years scaling digital businesses to hundreds of millions of users. From building Amazon India's search foundation to driving 10X growth at Times Group and leading growth at BYJU's. Today I advise leadership teams on where search and AI will move their numbers.
Worked with & featured at: Amazon · Yahoo · Google I/O · Times Group · BYJU's · India Today · Tencent
Track record
Every role had a number attached
India Today Group
Chief Strategy Officer
Driving AI-first transformation across editorial, distribution and monetisation. Building new revenue streams and restructuring digital infrastructure for scale.
Times Internet
VP & Head of Audience Growth
Led the largest SEO and audience growth transformation in the company's history. Scaled multiple properties to category-leading positions across comScore rankings.
BYJU's
Senior Vice President, Growth
Led growth across India and international markets during the peak scale phase. Owned acquisition, retention and expansion strategy.
Snapdeal
SEO Director
Led organic search strategy during hypergrowth, building scalable SEO systems for one of India's top e-commerce platforms.
Amazon India
SEO Head
Built Amazon India's organic search presence from the ground up, establishing foundational SEO infrastructure at scale.
Yahoo
SEO Head, India, SE Asia & Middle East
Led search strategy across three regions, driving visibility and growth for one of the internet's defining platforms.
Advisory and consulting: Tencent Group (growth consultant), CRED (advisor), Antler India (growth advisor), Haptik Group (advisor), Tasva, Aditya Birla (consultant).
About
An operator, not a commentator
I have spent 24+ years at the intersection of search, AI and growth, as the person accountable for results.
From building Amazon India's organic search from scratch to scaling Times Group properties to category-leading positions, to owning growth at BYJU's, the mandate has always been the same: identify the ceiling, then remove it.
I advise companies from Series A to enterprise scale across India, Southeast Asia, the Middle East and the US. And I teach, because the next generation doesn't need theory. It needs operators.
Founder, Moz & SparkToro
Former head of Google Webspam
Google Search Advocate
Progressive Web Apps talk
Teaching & writing
Sharing what works
Guest faculty
- Times Bennett UniversityDigital marketing & AI
- ITMIMedia, AI & digital strategy
- Masters' UnionGenerative AI
Published in
- INMAInternational News Media Association
- Times of IndiaIndia's largest English daily
- CNTI.orgCenter for News, Technology & Innovation
Speaking
- Google I/O & AMP conferencesWatch the 2019 talk
- MMA GlobalIndustry and marketing summits
Beyond the boardroom
When I'm not working, I'm on the farm.
No dashboards. No decks. Just time, soil and patience. Farming is a long game: you plant, you tend, you wait, and the outcome doesn't negotiate. That discipline carries back into everything I build.
Contact
Let's work together.
Send a short note about your business and what you want to change.
Email rudra@rudrakasturi.com Connect on LinkedIn