Rudra Kasturi

Google moves links higher in AI answers as publishers report traffic falls

Wed, 21 Oct 2026 04:30:00 GMT

Google says it will show links more often and higher up in AI Mode and AI Overviews, after news publishers reported steep drops in Google traffic. Google has not said how many extra clicks to expect, so treat this as a direction, not a recovery.

A practical checklist for AI search visibility

Sun, 18 Oct 2026 00:00:00 GMT

Fix the basics first: let crawlers in, write clear answers, add something original, and cover follow-up questions. Skip llms.txt. Get mentioned elsewhere. Measure with Search Console and your own tests.

AEO, GEO, AI SEO: what the terms mean, and what Google actually says to do

Sun, 18 Oct 2026 00:00:00 GMT

AEO and GEO are new names for getting your content used by AI answers. Google says it is not a separate job: it is still good SEO. Others argue that being mentioned on other sites matters too. Both can be true.

Do you need an llms.txt file? What Google has said

Sat, 17 Oct 2026 00:00:00 GMT

llms.txt is a text file some people add to their site hoping AI tools will read it. Google says it is not needed for its AI features, and John Mueller says it cannot help an AI choose your site. No major AI service has said it uses it.

YouTube cuts reach for reposted Shorts and tests 'Ask YouTube' inside Shorts

Sat, 17 Oct 2026 00:00:00 GMT

YouTube says it will recommend original Shorts more and reduce reach for channels that mostly re-upload other creators' clips. It is also testing a way to ask questions about a Short. Both are early, and YouTube has not given full details.

Google AI Mode and AI Overviews now show more links: what changed on October 15

Fri, 16 Oct 2026 00:00:00 GMT

Google says it will show links earlier and more often inside AI Overviews and AI Mode, and is testing a section of official-site links. More links could mean more clicks, but Google is not showing click data for these changes, so nobody can prove it yet.

See how your Instagram and social posts perform on Google, with Search Console

Fri, 16 Oct 2026 00:00:00 GMT

Google now lets creators connect Instagram, TikTok, X or YouTube to Search Console and see which Google searches lead to their posts, even without a website. It reports performance. It does not prove that every post is indexed.

What is query fan-out, and how should it change how you write?

Thu, 15 Oct 2026 00:00:00 GMT

Query fan-out means an AI turns one question into several smaller searches, then combines the results into one answer. To show up, cover the topic and its follow-up questions properly on one page. Do not build a separate page for every variation.

Ads are coming to AI answers: what ChatGPT and Google are testing

Wed, 14 Oct 2026 00:00:00 GMT

Both OpenAI and Google are building ads into AI answers. ChatGPT's ads now have bulk product campaigns and more measurement options, and Google showed conversational and shopping ads. Many are still tests, so check dates and availability before planning.

Google's September 2026 spam update: what happened and what to do

Wed, 14 Oct 2026 00:00:00 GMT

Google's September 2026 spam update started on September 24 and finished on October 8. It took about two weeks, far longer than the earlier 2026 spam updates. Google has not said what it targeted. If you lost traffic, check Google's spam policies first.

How to see (and control) AI Overviews and AI Mode in Search Console

Tue, 13 Oct 2026 00:00:00 GMT

Search Console now reports how often your pages show in AI Overviews and AI Mode, but only impressions, not clicks. There is also a separate switch to opt out. Blocking Google-Extended in robots.txt does not remove you from AI Overviews.

Should you block AI crawlers? Pay Per Crawl and the new rules, explained

Tue, 13 Oct 2026 00:00:00 GMT

AI crawlers take far more pages than the visitors they send back. Cloudflare lets sites block them or charge for access, and is testing new payment systems. Be careful: blocking or charging Googlebot can hurt your Google visibility.

Are AI Overviews really killing clicks? What the studies say

Mon, 12 Oct 2026 00:00:00 GMT

Most studies agree people click less when Google shows an AI answer, but the size of the drop varies a lot, from about 38% to 61%. Total clicks across a site did not always collapse. Test it on your own site instead of trusting one headline.

Reddit and AI answers: what the citation data actually says

Sun, 11 Oct 2026 00:00:00 GMT

Reddit shows up a lot in AI answers, but the studies disagree on how much, and the numbers swing fast. Treat Reddit as one possible source of visibility, not a sure thing, and check which platforms your customers actually use.

Why ChatGPT, Perplexity and Google cite different sources

Sat, 10 Oct 2026 00:00:00 GMT

Each AI uses its own methods and favorite sources, and which ones get cited changes often. So there is no single AI ranking to chase. Build real authority, be present in several places, and test the prompts your customers use.

What Is ChatGPT Query Fan-Out? The Aug 2026 Change That Killed Reddit's Citations

Thu, 20 Aug 2026 04:58:22 GMT

AI Search / GEO ChatGPT quietly rewired how it searches the web. Reddit paid the price. On August 8, 2026, ChatGPT started aggressively scoping its background searches to specific trusted domains…

Generative AI Report Glitching Since Aug 12? Google Says It's a Logging Bug

Tue, 18 Aug 2026 05:27:50 GMT

Search Console / Data Anomaly Seeing a click drop in Generative AI in GSC since Aug 12? It's a logging bug, not a ranking loss. A number of site owners started flagging a strange dip in Google Search…

Google Is Still Poaching Agency Ad Accounts - And It's Not Slowing Down

Wed, 12 Aug 2026 06:43:23 GMT

Ad Platforms / Agency Trust Your Google rep is calling your client. Directly. Agencies keep catching Google Ads reps emailing their managed accounts straight, "book a free call" and all, over the…

YouTube's 2027 Partner Program Changes Explained: Shorts Just Got a Monthly Report Card

Tue, 11 Aug 2026 04:59:11 GMT

Creator Economy · Platform Policy YouTube just redrew the line between who earns and how much Three changes land on the Partner Program in February 2027 — one opens a new revenue tap, one adds a…

Google Smart Bidding Update: No More Budget Caps

Sun, 09 Aug 2026 05:26:03 GMT

Google Ads · Rolling out Aug 17, 2026 The Budget Governor Is Being Switched Off For years, a budget cap quietly overrode your Target CPA or Target ROAS whenever a campaign was performing too well to…

You Didn't Lose Your Job. You Got In Early.

Fri, 31 Jul 2026 16:26:23 GMT

If you got laid off from SEO, here's the first thing I want you to do. Stop worrying. Not because it doesn't hurt. It does. But because you're standing at the start of something most people never get…

"Enough of This": US Publishers Are Ready to Block Google.

Fri, 24 Jul 2026 02:42:08 GMT

Dispatch · Search & Media Google Zero, Everywhere at Once American publishers are threatening to block Google entirely. It's a live option for them because they have somewhere else to send their…

The Meme Was the Plan - They Called It a Joke. It Was a Tactic

Thu, 23 Jul 2026 10:29:59 GMT

Cockroach Mode — How Gen Z Actually Pulled This Off purely gen z · told by gen z-adjacent Genz Mode : how they actually pulled this off Not the politics. Not the headlines. Just — how do a few…

Satya Nadella's Reverse Information Paradox: why every AI prompt you type might be worth more than you think

Mon, 13 Jul 2026 09:58:46 GMT

Satya Nadella's new warning is forcing companies to ask an uncomfortable question: when you pay for AI, what are you really giving away in return? The Original Paradox, Flipped In 1966, Nobel-winning…

Google just told creators, "Welcome to Search."

Tue, 07 Jul 2026 17:31:18 GMT

When Google announced support for social and video platform properties in Search Console, most people saw another product update. I saw something very different. Google quietly changed who Search is…

Content-Signal Headers & LLMS Txt: Everyone Says Add Them. Google Says Don't Bother.

Tue, 07 Jul 2026 04:13:23 GMT

Everyone's telling you to add "llms.txt" and Content-Signal headers to your website. Google says don't bother. A simple explanation of two trendy "AI SEO" tools, what a real test found, and the…

Content-Signal Headers & llms.txt: Everyone Says Add Them. Google Says Don't Bother.

Tue, 07 Jul 2026 03:43:31 GMT

SHOULD YOU BOTHER? Everyone's telling you to add "llms.txt" and Content-Signal headers to your website. Google says don't bother. A simple explanation of two trendy "AI SEO" tools, what a real test…

Claude Fable 5 - The AI Model That Got Shut Down by the US Government - And What Happened in Those 18 Days

Fri, 03 Jul 2026 05:21:05 GMT

AI · What Just Happened On June 12, 2026, one of the most powerful AI models ever released disappeared from the internet overnight. No warning. No announcement. Just gone. Here’s exactly what…

ChatGPT Traffic Fell, Then Rose Again. Here's What Actually Happened

Thu, 02 Jul 2026 03:26:05 GMT

E-commerce, SaaS, fintech, auto, health, beauty, astro — if any part of your traffic depends on ChatGPT, this is the pattern you need to understand, not just the headline. If you track referral…

11 Things Liz Reid Told Publishers - Straight From Google's Head of Search

Tue, 30 Jun 2026 04:04:20 GMT

What Google Actually Told Publishers To Do SEO & AI Search · Reading the room What Google Actually Told Publishers To Do Google's Head of Search, Liz Reid, sat down on the AI Inside podcast and gave…

Indian Forms Are Written to Confuse You. I Found Out the Hard Way - Then ChatGPT Agreed.

Fri, 26 Jun 2026 03:47:07 GMT

I Spent 20 Minutes Explaining a Form. Then ChatGPT Built the Feature. | Rudra Kasturi rudrakasturi.com ← All posts AI in everyday life I Spent 20 Minutes Explaining a Form. Then ChatGPT Built the…

Page-Level vs. Site-Level Signals: Why Fixing Your Website Won't Fix Your Content

Mon, 22 Jun 2026 06:53:40 GMT

You can repaint the whole building. If the food on the plate is still mediocre, nobody comes back. Page-Level vs. Site-Level SEO Signals — Rudra Kasturi 22nd June 2026 · 8 min read · Rudra Kasturi…

Query Fan-Out in AI Search: What It Is & How It Works?

Mon, 22 Jun 2026 04:14:54 GMT

When you type one question into an AI search engine — Google AI Overviews, ChatGPT, Perplexity, or Gemini — the system does not just search for that one question. It secretly breaks your question…

Instagram Is Finally Letting You Talk Back to Its Algorithm

Sun, 21 Jun 2026 08:30:58 GMT

For the last 5-6 years, your Instagram feed hasn't really been “yours.” Think about it — when did you last see a post because you follow that person? Most of what shows up now is from accounts you've…

Google Search Is Rolling Out Information Agents In AI Mode For Fee

Wed, 17 Jun 2026 05:14:18 GMT

Google is testing a major new feature inside AI Mode called Information Agents , and this could quietly become one of the biggest shifts in how people consume information online. Instead of…

Google’s Official AI Content Guide Decoded: What Actually Matters in the AI Search Era

Mon, 18 May 2026 06:14:21 GMT

Based on Google’s official AI Optimization Guide for Search The SEO industry has a strange habit. Google says one thing. The industry hears something else. Then LinkedIn experts appear with fancy…

Trump Govt May Check AI Models Before They Go Live

Tue, 05 May 2026 03:33:42 GMT

The US government is considering a new step in AI control. It may start checking powerful AI models before they are released. The discussions are happening inside the White House and focus on one…

Ask.com Shuts Down After 25 Years: The Quiet End of a Once-Big Search Player

Tue, 05 May 2026 03:14:51 GMT

After 25 years on the internet, Ask.com has officially shut down. Parent company IAC confirmed that it is exiting the search business altogether, with Ask.com going offline on May 1, 2026. For many…

Why the Same Question Gets Different Citations Across Different LLMs?

Mon, 30 Mar 2026 11:37:27 GMT

You ask one question. Try it across 3 AI tools. All answers look fine. But the citations are completely different . This is where most people get confused. They assume: “Same internet → same sources…

Chrome Is Not Building a Better Browser. It Is Building an Agent.

Mon, 02 Mar 2026 05:27:06 GMT

Most people think Chrome just got smarter. That is not what is happening. The Chrome team has publicly shared something much bigger. They are moving from a browser that shows web pages to what they…

Googlebot & SEO: Is 2MB of HTML Too Small? Or Already Too Big?

Fri, 13 Feb 2026 08:19:56 GMT

A Practical SEO Reality Check Image Source: RK AEO Auditing Tool For years, SEOs have argued about Googlebot’s so-called “2MB HTML limit”. Some say: “2MB is nothing. Modern sites are huge.” Others…

Amazon Is Not Anti-AI. Amazon Is Anti-Free Data.

Thu, 12 Feb 2026 11:51:41 GMT

If you look closely at Amazon India’s robots configuration, something jumps out. Googlebot is allowed. Amazonbot is allowed. Applebot-Extended is allowed. But most major AI crawlers are blocked…

How to Write Content That AI Summarises Without Killing Your Brand Credit

Tue, 20 Jan 2026 06:50:08 GMT

AI is summarising your content. That part is no longer optional. The real problem is this: AI is summarising you without remembering you. This blog is a practical playbook for RudraKasturi.com style…

ChatGPT Is Introducing Ads. Publishers Are Angry. Advertisers Are Ready.

Tue, 20 Jan 2026 06:21:33 GMT

The question is no longer if ChatGPT will introduce ads. The real question is how the industry is preparing for it . And here is the uncomfortable truth. No one is shocked. Everyone is adjusting…

How to Test If AI Engines Trust Your Website

Sun, 18 Jan 2026 02:39:44 GMT

A forensic, first-principles framework AI engines trust your website only if they are willing to risk being wrong because of you. That is the real bar. Not mentions. Not rankings. Not citations…

How to Create a ChatGPT Agent Using Custom GPT

Sun, 18 Jan 2026 02:30:24 GMT

A practical, step by step guide that actually works Short answer first A ChatGPT agent is created using Custom GPTs inside your ChatGPT account. You do not need coding. You do not need APIs. You do…

كيفية تحسين المحتوى من أجل تحسين محركات التوليد GEO

Fri, 16 Jan 2026 11:38:37 GMT

دليل عملي بلغة بسيطة الخلاصة أولاً تحسين المحتوى لـ GEO لا يعني كتابة محتوى أطول. ولا يعني إرضاء خوارزمية بحث تقليدية. GEO يعني شيئاً واحداً فقط: كتابة محتوى يمكن للذكاء الاصطناعي أن يفهمه، يثق به،…

كيف نُحسّن الربط الداخلي من أجل AEO و GEOولماذا مسارات الإجابة أهم من روابط SEO

Fri, 16 Jan 2026 10:16:57 GMT

الخلاصة أولاً الربط الداخلي في AEO و GEO لا يهدف إلى تمرير قوة الروابط. هدفه هو تعليم أنظمة الذكاء الاصطناعي كيف ترتبط الإجابات ببعضها. الـ SEO يحاول رفع ترتيب الصفحات. أما AEO و GEO فيحاولان توجيه…

How to Optimise Internal Linking for AEO and GEO

Fri, 16 Jan 2026 05:44:00 GMT

Why Answer Paths Matter More Than SEO Links Short answer first Internal linking for AEO and GEO is not about passing link equity . It is about teaching AI how answers are connected . SEO linking…

كم يستغرق بناء السلطة الموضوعية لمحركات الذكاء الاصطناعي؟

Thu, 15 Jan 2026 11:52:16 GMT

الإجابة المختصرة بناء السلطة الموضوعية أمام أنظمة الذكاء الاصطناعي عادةً يستغرق ما بين 30 إلى 120 يومًا من العمل المتواصل على إجابات واضحة، وليس مجرد نشر محتوى عادي. إذا كنت تقوم بنشر تدوينات عشوائية…

لماذا يتم الاستشهاد ببعض المدونات الصغيرة من قبل الذكاء الاصطناعي بينما يتم تجاهل المواقع الكبيرة

Thu, 15 Jan 2026 11:40:19 GMT

الإجابة المختصرة أولاً يتم الاستشهاد بالمدونات الصغيرة لأنها تتصرف ككتب مرجعية . بينما يتم تجاهل المواقع الكبيرة لأنها تتصرف كشركات إعلامية . الذكاء الاصطناعي لا يهتم بحجم علامتك التجارية. الذكاء…

How Generative AI Decides Which Sources to Cite

Thu, 15 Jan 2026 07:19:59 GMT

Understanding Trust, Repetition, and Consensus Short answer upfront Generative AI cites sources it has learned to trust through repeated agreement across time, language, and structure . It does not…

How Many Days Does It Take to Build Topical Authority for AI Engines?

Wed, 14 Jan 2026 11:46:58 GMT

Short answer first It takes 30 to 120 days to build topical authority for AI engines , depending on how systematically you publish answers, not content. If you are posting random blogs, it can take…

How to Train AI Engines to Recognise Your Brand as a Source

Wed, 14 Jan 2026 06:30:31 GMT

AI engines do not “discover” brands the way Google Search used to. They learn brands. And they learn them the same way humans do: through repetition through consistency through patterns of…

How to Optimise FAQs for AEO Without Looking Spammy

Wed, 14 Jan 2026 06:16:35 GMT

Most FAQs today have a problem. They are written for algorithms, not for answers. You have seen them: 20 questions no human asked Robotic phrasing Repetitive keywords Answers that say nothing new In…

Search Is Falling. Video Is Rising. And Newsrooms Are Finally Adjusting.

Tue, 13 Jan 2026 04:26:47 GMT

When the Reuters Institute surveyed media leaders globally for its Journalism, Media, and Technology Trends and Predictions 2026 report, the responses revealed something more important than any…

Why AI Trusts Clean HTML More Than Fancy UX

Thu, 08 Jan 2026 06:54:04 GMT

Many teams are confused by one thing in the AI search era. Beautiful websites with animations, sliders, and interactions often fail to appear in AI answers . Simple looking pages with plain text and…

How AI Decides Who Is an Expert on a Topic?

Wed, 07 Jan 2026 03:38:12 GMT

https://youtu.be/QwlMjngqw-0 One of the biggest misunderstandings in the AI search era is this: People think AI decides who is an expert. It does not. AI infers expertise based on patterns it…

When Media Builds Brands for Free: A Lesson in Attention Economics

Tue, 06 Jan 2026 04:55:50 GMT

This is not a blog about AI content. This is not a blog about a YouTube channel. This is not even a blog about money. This is a blog about how media loses control of value creation in the age of AI…

Why the Future of Media Belongs to Journalists, Not AI Companies

Mon, 05 Jan 2026 12:45:20 GMT

Every technology wave in media brings the same lazy fear. Will this replace journalists? It was asked with television. It was asked with the internet. It is now being asked with AI. The question is…

2025 Search in Review: How the Internet Quietly Changed Who Gets Chosen

Mon, 29 Dec 2025 05:07:39 GMT

There was no single moment in 2025 when the internet collapsed. No outage. No announcement. No dramatic shift that everyone noticed at once. What happened instead was quieter. And more dangerous. The…

Duplicate Content Is No Longer a SEO ranking Issue, It Is an AI Answer Selection Issue

Mon, 22 Dec 2025 03:08:04 GMT

Let’s set the context properly. Duplicate content still exists in SEO conversations. Canonicals, noindex, redirects still work. Search engines still consolidate signals. But that is no longer where…

The Oscars Moving from TV to YouTube Is Not About Awards

Thu, 18 Dec 2025 02:56:57 GMT

The Oscars will move to YouTube in 2029. This will end a broadcast relationship with ABC that began in 1976 and was renewed most recently under a deal running through the 100th Academy Awards in…

The Google's December 11 Core Update Was a Revenue Event, Not an SEO Event

Mon, 15 Dec 2025 03:48:37 GMT

December 11, 2025. Another core algorithm update. On paper, it is just another date on Google’s release calendar. On the ground, it is the exact week when businesses lock Q4 numbers, decide whether…

OpenAI Bots. The Full List, What They Do, And How To Block Them

Wed, 10 Dec 2025 04:51:29 GMT

OpenAI has introduced a clearer system for identifying and controlling the bots that access websites. These bots appear in server logs the same way Googlebot, Bingbot, or Pinterestbot do. The…

The AI Job Wipeout Is Not What You Think. These Five Human Skills Will Decide Who Thrives In 2026.

Tue, 09 Dec 2025 03:09:25 GMT

Every few months, the world goes through the same AI panic cycle. A new model launches. Headlines scream about job losses. Someone on social media predicts humanity will be replaced. The debate ends…

High-Volume vs Evergreen Content: Which One Actually Builds Real Authority and Faster Growth?

Thu, 27 Nov 2025 10:48:00 GMT

Most people who create content eventually ask the same question: Is it better to publish a lot of posts quickly, or focus on a few strong evergreen articles that stay relevant for years? This…

The Real Role of Dates in SEO: How Google Reads Freshness and Content Accuracy

Thu, 27 Nov 2025 06:06:50 GMT

Search engines continue to evolve, but one thing has stayed surprisingly important: the dates on your articles. For publishers, editors and SEO teams, understanding how Google reads published dates…

Zero Click: What It Is and Why It Is Changing Google, SEO, and Marketing

Tue, 25 Nov 2025 08:12:22 GMT

For many years, digital marketing was built on one simple belief: if you could get someone to click your link on Google, you could win their attention, their trust, and possibly their business. But…

Understanding Google Search Console’s New Branded Queries Filter

Mon, 24 Nov 2025 11:31:05 GMT

Google has introduced a new feature in Search Console called the Branded Queries Filter. This update helps site owners understand how much of their search traffic comes from people who already know…

Is Schema Useful for LLMs? The Impact of Schema on Search and Content Visibility

Wed, 19 Nov 2025 14:32:11 GMT

For years, structured data (schema markup) has helped search engines understand webpages. Today, schema plays an even broader role because it helps large language models interpret, classify, and…

Google Is Phasing Out Practice Problem & Dataset Structured Data.

Wed, 19 Nov 2025 04:27:55 GMT

Google has announced another structured data clean up. This time it affects three areas that many websites still use without understanding their actual purpose: Practice Problem markup, Dataset…

Google Adds Pinpoint Fetcher To User Triggered Crawling. Here Is What It Means And Why It Matters

Wed, 19 Nov 2025 04:14:56 GMT

Google has updated its crawler documentation by adding a new user triggered fetcher called Google-Pinpoint . This fetcher belongs to Google’s Pinpoint research tool, which is widely used by…

Google Explains Review Snippet Markup - What Changed & How to Fix Your Pages

Wed, 19 Nov 2025 04:03:52 GMT

Google has clarified how review and rating markup must be used. This is not a penalty update. It is a rulebook update. If your stars vanish from search, your traffic takes a direct hit. This guide…

Google Search Console Introduces Custom Annotations to Reports: Everything You Should Know

Tue, 18 Nov 2025 12:11:37 GMT

Google Search Console has rolled out a new feature called custom annotations. This update allows website owners and SEO professionals to add short notes directly to the Performance report charts. As…

ChatGPT Is Now in Every Phone - Search Is No Longer About Algorithms.

Wed, 05 Nov 2025 08:03:09 GMT

When Uma, a 21-year-old commerce student in Hyderabad, asked ChatGPT to explain “inflation like I’m 10,” she didn’t open Google again that week. The app sat neatly beside WhatsApp on her phone but it…

From Qubits to Quantum Echoes: Why Google’s Latest Quantum Breakthrough Matters to Everyone - Especially India

Mon, 27 Oct 2025 03:26:55 GMT

The Big Picture In October 2025, Google quietly dropped one of its most significant research papers in years - something that could eventually redefine how we simulate life, nature, and intelligence…

Google Adds NotebookLM to User-Triggered Fetchers - All You Need To Know

Mon, 27 Oct 2025 03:03:16 GMT

Google NotebookLM (short for Notebook Language Model ) is Google’s experimental AI-powered research assistant - originally launched as Project Tailwind in 2023. It is designed to help users organize…

Who Said Politics Belongs on the Newspaper Front Page?

Wed, 22 Oct 2025 03:48:14 GMT

For over a century, newspapers have led with politics and policy - not people. It made sense once. But does it still, in an age where readers live on feeds, not front pages? If you open any newspaper…

Made in India. Written by AI.

Sun, 19 Oct 2025 07:01:57 GMT

I’m going to be honest. This article - the one you’re reading right now - is partly written by AI. Not ghostwritten, not fully automated. Just... assisted. But even that feels strange. Because I’m…

India’s AI Crossroads: Two Weeks, Dozens of Conversations, One Realization

Fri, 17 Oct 2025 02:17:17 GMT

India’s AI Landscape in Numbers Before I tell you what I saw, here’s the bigger picture: India’s AI market is projected to reach $17 billion by 2027 , growing at over 25% CAGR . Over 50% of Indian…

Search Gets Human: Google’s AI Mode in Your Language - What It Means for Indians, Content & Clicks

Fri, 10 Oct 2025 04:08:18 GMT

What is Google’s AI Mode? A quick explainer Before we talk about its impact in Indian languages, it’s important to understand what Google’s AI Mode actually is. AI Mode is the next evolution of…

The Industry of Denial: AI Mode and the Truth Nobody Wants to Say

Thu, 09 Oct 2025 07:29:02 GMT

In closed-door meetings of media houses, e-commerce boards, and startup pitch decks, there’s a fact everyone knows but few dare to speak: Google’s AI Mode will shrink traffic. Yet, in public, the…

What is Cloudflare’s Content Signals Policy? A Guide for Publishers, SEOs, and Creators

Fri, 26 Sep 2025 06:01:05 GMT

The web was built on a simple trade: creators publish, search engines index, users click, and traffic flows back to the source. This cycle powered growth for blogs, newsrooms, and businesses alike…

GBP Ranking Factors: What Really Drives Local SEO in 2025

Wed, 24 Sep 2025 03:36:09 GMT

Local SEO is no longer about just having your business listed on Google. With millions of businesses competing for visibility, the way your Google Business Profile (GBP) ranks in local searches can…

YouTube Live’s Biggest Update Yet - What Indian Creators Need to Know

Tue, 23 Sep 2025 05:04:59 GMT

YouTube has announced its largest update ever for YouTube Live , and it’s going to change the way creators stream, earn, and connect with their audience. On average, over 30% of daily logged-in…

Chrome vs Comet: Which AI Browser Wins in 2025?

Tue, 23 Sep 2025 03:44:39 GMT

Browsers Are No Longer Just Browsers For years, browsers were the quiet stagehands of the internet. You opened Chrome, Safari, or Firefox, and they just… showed you web pages. 2025 has changed that…

The Google’s Store Widget Already Driving 8% Sales Growth: Here’s What SEOs & Tech Teams Need to Know

Tue, 23 Sep 2025 03:32:36 GMT

The Big Picture Google’s latest move in e-commerce isn’t about ads or ranking tweaks - it’s about trust . The new Store Widget , already showing up for eligible merchants, has delivered up to 8% more…

Android’s 16 KB Page Size: What It Means for Your App (and Why You Can’t Ignore It)

Fri, 19 Sep 2025 07:16:16 GMT

The Quiet Change That Will Hit Loudly Android 15 is here with a technical change most developers won’t notice until their apps break or get rejected. Google is moving from 4 KB page sizes to 16 KB…

Google Launches New Windows App Experiment in Labs

Thu, 18 Sep 2025 03:30:23 GMT

Google is testing something new for Windows users a Google app for Windows , now live as an experiment in Labs. The idea is simple: make it easier to search, without breaking your flow. Search…

How Google and StopNCII Can Help You Stay Safe from Private Image Abuse

Thu, 18 Sep 2025 03:21:21 GMT

The internet can be powerful, but it also comes with risks. One of the worst things that can happen is when someone shares your private or intimate photo online without your permission. This is…

Google Play Points is Leveling Up the Rewards Game in the UK

Thu, 18 Sep 2025 03:09:44 GMT

Google Play Points launched in 2018 to reward users for apps, games, and digital content. Now they’re upgrading the program in the UK with new perks, more rewards, and fun game-style experiences…

10 Ways to Try Our New Native Image Editing in the Gemini App

Thu, 18 Sep 2025 03:03:13 GMT

Our new Google DeepMind image generation and editing model nicknamed Nano Banana is now part of the Gemini app, opening up a new world of creativity. Whether you want to see your pet as a comic-book…

Sweetwater: How Google’s First AI Film Shows the Future of Storytelling

Thu, 18 Sep 2025 02:51:35 GMT

Google has premiered Sweetwater , the first short film from its new AI on Screen initiative. On the surface, it’s just a 7-minute story about a family surviving on the edge of a drying river. But in…

Reddit, Google in Talks to Deepen AI Partnership: Report

Thu, 18 Sep 2025 02:39:03 GMT

Reddit has quietly become one of the most important suppliers of content for AI systems. Every Google AI Overview, every ChatGPT answer, every “what people are saying online” snippet chances are…

Google Discover Adds Follow Buttons and Social Media Posts

Thu, 18 Sep 2025 02:28:37 GMT

Google is changing how Discover works. Starting September 2025, you will see follow buttons, social media posts, and dedicated spaces for creators and publishers right inside Discover. What’s New in…

Are We Having Better Conversations With AI? How ChatGPT’s Conversation Quality Improved in a Year

Wed, 17 Sep 2025 04:13:24 GMT

The success of generative AI isn’t just about scale it’s about trust. Billions of messages flow through ChatGPT every day, but the real question is: Are those conversations actually improving in…

YouTube’s Auto-Dubbing with Lip Sync Across 20 Languages: Breaking Language Barriers

Wed, 17 Sep 2025 03:59:59 GMT

The Big Update YouTube is pushing its global accessibility tools to the next level. Soon, creators will be able to use auto-dubbing with lip sync , a feature that makes translated videos look more…

Who Uses ChatGPT the Most? Managers and Business Roles Lead the Way

Wed, 17 Sep 2025 03:47:05 GMT

When we think of ChatGPT, the image often leans toward students, programmers, or researchers. But new data tells a different story. According to a large-scale study of ChatGPT conversations…

YouTube Makes Collaborations Easier with New Studio Feature

Wed, 17 Sep 2025 03:43:07 GMT

The Big Update Collaboration has always been one of the most powerful ways to grow on YouTube. When two or more creators come together, they don’t just share screen time they share audiences. Now…

YouTube’s Inspiration Tab: Helping Creators Spark Fresh Ideas

Wed, 17 Sep 2025 03:09:08 GMT

The Challenge Creators Face Every creator knows the hardest part of making content isn’t always filming or editing. Sometimes, the biggest challenge is figuring out what to create next . That’s where…

YouTube Introduces Ask Studio: An AI Partner for Creators

Wed, 17 Sep 2025 02:58:47 GMT

YouTube has launched Ask Studio , an AI-powered chat assistant designed to help creators understand their channel, track video performance, and get new content ideas. It’s like having a personal…

YouTube Adds Title A/B Testing: More Power to Creators

Wed, 17 Sep 2025 02:43:40 GMT

The Big Update YouTube has rolled out A/B testing for video titles giving creators the ability to test up to three different titles and thumbnails for each video. Until now, creators could only A/B…

YouTube’s New Monetization Updates: What You Need to Know

Wed, 17 Sep 2025 02:29:50 GMT

YouTube is rolling out a bunch of monetization changes. These give creators more ways to make money from long videos, Shorts, and live streams. If you create content, these updates matter a lot. Here…

The Myth of Reddit: It’s Not Your Blog. It’s a Minefield.

Tue, 16 Sep 2025 03:32:34 GMT

“Reddit is the new growth channel.” That’s what every marketer whispers after seeing screenshots of viral threads or Reddit links ranking on page one of Google. And like clockwork, teams rush in…

Report: 1 in 10 Adults Now Talk to ChatGPT - And 1 in 4 of Their Conversations Replace Search

Tue, 16 Sep 2025 02:57:15 GMT

Generative AI is no longer a niche tool. By mid-2025, 700 million people were using ChatGPT every week . That equals 1 in 10 adults worldwide - a pace of adoption faster than smartphones or the…

From Asking to Doing: How ChatGPT Conversations Grew 482% in Just One Year

Tue, 16 Sep 2025 02:34:15 GMT

When ChatGPT launched in late 2022, most people saw it as a quirky Q&A bot. Fast forward to mid-2025, and it has become a global phenomenon with over 700 million weekly users and 2.6 billion daily…

Are AI Selfie Apps Safe? The Hidden Risks of Uploading Your Photos

Mon, 15 Sep 2025 05:20:04 GMT

We all love a quick dopamine hit. Upload your selfie into an AI app - Gibilify, Gemini Image, Nano Banana, whatever cool-sounding nonsense they call it and seconds later you’re staring at your…

Google Brings AI Writing, Smarter Sharing and More in September 2025 Android Update

Sun, 14 Sep 2025 03:15:26 GMT

Google has announced its latest batch of Android features, rolling out to devices globally this September. The update introduces AI-powered writing tools, improvements to media sharing, new ways to…

Google Brings Satellite SOS to Pixel Watch 4: A Lifeline Beyond Cellular Networks

Sun, 14 Sep 2025 03:04:02 GMT

Google has introduced a new feature called Satellite SOS in the Pixel Watch 4 (LTE) that lets users send emergency messages via satellite when terrestrial service (cellular) is unavailable. The goal…

Gmail to Add One-Stop Purchase Tracking and Smarter Promotions

Sun, 14 Sep 2025 02:51:56 GMT

Google has announced new features in Gmail aimed at making it easier for users to manage purchase confirmations and promotional emails. The update is rolling out just ahead of the holiday season…

AI Growth vs Talent Strategy: The Workforce Crisis of 2025

Sun, 14 Sep 2025 02:23:26 GMT

In the boardroom, AI is now shorthand for growth. Models, GPUs, data centres - the numbers are dazzling. Yet, while executives chase compute power, something less glamorous is quietly breaking down…

From Tents to Servers in Space: How Starcloud Wants to Rethink AI Data Centres

Sat, 13 Sep 2025 03:08:34 GMT

Picture a giant tent in space not for astronauts to sleep in, but for servers to hum quietly. Imagine a space station where racks of GPUs replace crew cabins, powered directly by the sun, cooled by…

Installs Don’t Pay Salaries. Loyal Users Do.

Fri, 12 Sep 2025 03:29:04 GMT

For years, Indian startups paraded installs like trophies. The deck was always the same: “10 million downloads.” Investors nodded. Headlines followed. And then, quietly, those users uninstalled in…

AI Hallucinations: Machines That Overthink Without Self-Awareness

Thu, 11 Sep 2025 03:51:27 GMT

One evening, two U.S. lawyers walked into court armed with a neat stack of case citations. Their research, prepared by ChatGPT, was polished and convincing. The problem? None of those cases existed…

Google’s New “Simplify” Feature on iOS: Making Tough Text Easy to Understand

Wed, 10 Sep 2025 04:49:38 GMT

Have you ever opened a website, found the information useful, but got stuck because the language was too complex? Google now has a solution for that - a new AI-powered tool called Simplify in the…

How Google is Asking You to Plan Your Next Vacation with AI

Wed, 10 Sep 2025 04:25:34 GMT

Every year, millions of people turn to Google Flights to figure out when and where to travel for the holidays. But in 2025, Google isn’t just giving you flight prices. It’s nudging you to plan your…

AI Mode is Now in Hindi: 600+ Million Users Get Instant Answers

Wed, 10 Sep 2025 03:21:52 GMT

In 2017, Google quietly revealed a statistic that should have reshaped how Indian businesses thought about the internet: more people were searching in Hindi than in English. Fast forward to today…

If Google AI Mode Becomes Default: What Really Happens

Wed, 10 Sep 2025 02:59:35 GMT

Google has been experimenting with AI Mode in search for months. Today, it’s optional and visible only in some markets. But the bigger question everyone is asking is: what happens if AI Mode becomes…

Google Update: Search Console Removes Support for Six Structured Data Types

Wed, 10 Sep 2025 02:43:03 GMT

Google has announced that it is removing support in Search Console for six structured data types that have already been phased out from Search results. Which Structured Data Types Are Affected? The…

Google not required to sell Chrome or Android, judge rules in win for tech giant

Wed, 03 Sep 2025 06:49:38 GMT

On September 2, 2025, a U.S. federal court handed down a landmark ruling: Google has been found guilty of maintaining an illegal monopoly in online search. Judge Amit Mehta’s decision marks the most…

When Indian Government Ads Go Half Price: The Silent Crisis in Indian Digital Publishing

Wed, 03 Sep 2025 06:38:40 GMT

In the great drama of Indian media, there are three villains everyone loves to blame. First, Google , for its algorithmic experiments that make or break publisher traffic overnight. Second, AI , for…

How Much Money (Little) Do AI Companies Really Make?

Fri, 29 Aug 2025 04:58:25 GMT

In business school, they teach you that revenue minus cost equals profit. In Silicon Valley, they teach you that hype minus PowerPoint equals valuation. The latest proof? Artificial Intelligence…

“Your Degree Might Be Obsolete Before You Even Graduate” - What a Google AI Pioneer Just Said

Thu, 28 Aug 2025 04:38:23 GMT

Jad Tarifi, the founder of Google’s Generative AI team and a key mind behind the AI revolution we’re living through, didn’t mince words in his recent remarks. He didn’t offer polite academic advice…

When a Teen Gave Voice to the Voiceless: Why AI Needs Young Minds

Thu, 28 Aug 2025 04:27:12 GMT

One Class 11 student didn’t just build a project. He built purpose. While most students were busy memorizing math formulas or prepping for their next exam, a schoolboy in Gurugram quietly created a…

Google Launches August 2025 Spam Update Across All Languages

Wed, 27 Aug 2025 09:34:42 GMT

In August 2025, Google rolled out a new Spam Update that applies globally and to all languages . The update will take a few weeks to complete, and like all algorithm changes, it has already started…

Why You Shouldn’t Add Review Markup to Listing Pages - Even If Your Competitor Ranks Doing It

Tue, 26 Aug 2025 05:14:28 GMT

Google’s structured data guidelines are very clear: Review and AggregateRating markup should only be used on pages where the subject of the review is clearly the main content . That means individual…

The Invisible Layer: How SerpApi Keeps OpenAI’s Real-Time Answers Alive

Tue, 26 Aug 2025 04:55:47 GMT

OpenAI is trying to replace Google as the world’s information engine. But to answer your real-time questions today, ChatGPT still leans on Google’s search results pulled via a paid scraping service…

Google Explains Why Lazy Loading Can Delay Largest Contentful Paint (LCP)

Fri, 22 Aug 2025 05:01:33 GMT

Google’s Martin Splitt has explained why using lazy loading for images that appear right at the top of a webpage (like hero images or banners) can make your site feel slower. The problem? The biggest…

14.1% Log In to ChatGPT Just to Write Emails. This One Line Says Everything.

Tue, 19 Aug 2025 07:42:46 GMT

The Backstory: What Triggered This Lately, I’ve been interviewing people - freshers, interns, early-career folks. And one thing hit me hard: every cover letter sounds exactly the same. “Dear…

When AI Costs Less Than Pizza: How ChatGPT Go Could Quietly Kill Google’s Everyday Search Game

Tue, 19 Aug 2025 06:56:44 GMT

Rs. 399. That’s it. That’s the price point where India’s AI revolution just became very real . OpenAI didn’t throw a party. No glitzy influencer collabs. Just a quiet rollout of ChatGPT Go a ₹399…

OpenAI Launches ChatGPT Go in India at Rs. 399 to Make AI More Affordable

Tue, 19 Aug 2025 06:28:44 GMT

OpenAI has announced the launch of ChatGPT Go , a new subscription tier designed to bring advanced AI features to Indian users at an affordable price. Priced at Rs. 399 per month , the plan offers…

Google Explores Analytics for "Preferred Sources": What SEOs and Publishers Should Know

Mon, 18 Aug 2025 04:01:18 GMT

Google recently rolled out the Preferred Sources feature for Top Stories. This lets readers choose which publishers they want to see more often in Google’s Top Stories section, as well as in a new “…

Google Traffic Drops by 50% After Site Hack: What SEOs Should Know

Mon, 18 Aug 2025 03:37:32 GMT

Security is often treated as a back-end concern, but a recent case shows why SEOs can’t afford to ignore it. A site reported a sudden 50% drop in Google traffic in just two weeks , falling from over…

Google Gemini’s New Privacy Controls: Temporary Chats and Personalisation Features

Mon, 18 Aug 2025 03:21:50 GMT

Google's Gemini introduces memory features for personalized assistance, recalling past conversations and preferences, enhancing user interactions. Temporary Chats offer an incognito mode for privacy…

Flight Deals: Gemini's new AI-powered flight search tool

Mon, 18 Aug 2025 02:57:32 GMT

Flight Deals is Google’s AI-powered tool within Google Flights that enables travelers to search using natural language, simplifying the travel planning process. Launched in beta on August 14, 2025…

Why No One Hears You When ChatGPT or Gemini Go Wrong?

Mon, 18 Aug 2025 02:45:37 GMT

AI tools like ChatGPT and Gemini can provide wrong information leading to serious consequences, but companies avoid responsibility through disclaimers. Current legal frameworks offer little recourse…

Could Zerodha + Comet Browser Change the Game for Indian Investors?

Thu, 14 Aug 2025 12:15:37 GMT

On August 9, 2025, a casual exchange on X (formerly Twitter) got the Indian investing community buzzing. Perplexity AI’s co-founder Aravind Srinivas posted a simple question to Zerodha’s Nikhil…

OpenAI Creative Lab Launches in Seoul - 21 Artists, AI Tools, One Month of Creation

Wed, 13 Aug 2025 05:14:55 GMT

13th August 2025 – Seoul, South Korea OpenAI has officially launched the OpenAI Creative Lab , a global artist program aimed at empowering visual storytellers, designers, and creators to explore new…

Is Perplexity Betting Against Chrome? The Comet Ambition Meets a Bold $34.5B Bid

Wed, 13 Aug 2025 03:43:32 GMT

Silicon Valley is buzzing. Perplexity, once an AI search challenger, has now made a jaw-dropping move: a $34.5 billion unsolicited offer to purchase Google Chrome . That’s nearly double Perplexity’s…

Google Ads AI: How Google LLMs Are Saving Advertisers Money by Stopping Fake Clicks

Wed, 13 Aug 2025 03:21:17 GMT

Mountain View, CA – Aug 13th 2025 Google today announced a major upgrade to its ad traffic quality systems, introducing advanced artificial intelligence to figh`t invalid ad traffic and improve…

How to Add Us as a Preferred Source on Google

Tue, 12 Aug 2025 18:13:51 GMT

Google’s Preferred Sources feature lets you choose which publishers appear first for you in Top Stories . By adding us as your preferred source, you’ll see our updates more often and in a dedicated…

Google News Top stories: Google Rolls Out Preferred Sources in the US and India

Tue, 12 Aug 2025 17:41:10 GMT

Date: August 12, 2025 Google has launched its Preferred Sources feature for all users in the United States and India, expanding beyond its initial testing in Search Labs. The feature is currently…

AI Psychosis: The New Mental Health Crisis No One Is Talking About

Tue, 12 Aug 2025 05:25:14 GMT

A psychiatrist named Dr. Keith Sakata shared a chilling observation on social media: I’ve seen 12 people hospitalized after losing touch with reality because of AI. Online, I’m seeing the same…

Gen Z’s Morning Routine Starts With Search & That’s a Wake-Up Call for Every Brand

Tue, 12 Aug 2025 05:02:04 GMT

When Millennials first came online, the morning ritual was simple: check your email. Inbox zero was the measure of a productive start. Then came Google Search not just as a tool, but as a habit. We…

Why Video Commerce on YouTube is Now a Must-Have for Every Brand

Tue, 12 Aug 2025 04:32:14 GMT

Google’s latest data on Gen Z search and content habits in India reveals a powerful insight: 93% of Gen Z viewers say YouTube content helps them feel confident about their purchase decisions. This…

Gen Z Searches More Than Ever. Here’s Why Search Ads Still Matter.

Tue, 12 Aug 2025 04:22:14 GMT

Google’s latest report on Gen Z trends and search behaviour in India has a clear message for brands, publishers, and marketers: if you want to connect with Gen Z when they are most ready to act, you…

Google Confirms: AI-Generated Images Will Not Cause a Ranking Penalty

Tue, 12 Aug 2025 04:12:50 GMT

Google’s Gary Illyes has clarified an important point for anyone publishing online whether you run a newsroom, a SaaS product site, a B2B blog, or an SEO-driven portal. Using AI-generated content…

Perplexity AI Ranking Guide: How to Pass the L3 Filter and Boost Visibility

Mon, 11 Aug 2025 02:41:42 GMT

Perplexity AI is quickly becoming one of the most talked-about answer engines - an AI-powered search tool that doesn’t just list links but gives you conversational answers backed by sources. But if…

GPT-5: Was It Designed to Make You Less Attached?

Mon, 11 Aug 2025 02:20:43 GMT

When GPT-5 rolled out, many users complained it felt more formal, less warm, and harder to connect with than GPT-4o. On the surface, it looked like a downgrade. But reading Sam Altman’s recent…

GPT-5 Backlash: Why OpenAI Brought GPT-4o Back in Just One Day

Mon, 11 Aug 2025 02:04:06 GMT

A Big Launch That Went Wrong Fast When OpenAI launched GPT-5, it promised smarter reasoning, fewer mistakes, and faster answers. But instead of celebration, it triggered one of the biggest backlashes…

Google Finance Gets AI Upgrade: Real-Time Data, Smarter Charts & Better Insights

Mon, 11 Aug 2025 01:32:21 GMT

Google Finance is stepping into the AI era with a complete redesign. The new version comes with a built-in conversational AI assistant, smarter market charts, and live market updates all in one…

Decoding: Inside ChatGPT-5: How It Learned to Say ‘I Don’t Know’

Fri, 08 Aug 2025 07:24:18 GMT

So, GPT-5 is here. It’s sharper, faster, and now officially better at saying, “I don’t know.”…

OpenAI Launches GPT-5: Better at Saying 'I Don’t Know

Fri, 08 Aug 2025 04:41:22 GMT

OpenAI has rolled out GPT-5, its most advanced artificial intelligence model to date, across all ChatGPT plans worldwide. The release replaces multiple separate models with a single adaptive system…

Why Every Photographer Needs a Website (And Why Instagram Isn’t Enough)

Fri, 08 Aug 2025 04:29:23 GMT

In 2025, a lot of photographers still believe Instagram is their portfolio. It’s easy to see why it’s visual, it’s free, and it’s where most clients hang out. But here’s the uncomfortable truth…

Google: Create Unique Image Landing Pages To Improve Visibility in Search

Fri, 08 Aug 2025 04:16:59 GMT

Highlights: Google recommends giving each important image its own landing page with a dedicated URL. Galleries, sliders, and lightbox pop-ups can prevent images from being indexed individually…

Google Dismisses SEO Tools Traffic Analysis as “Inaccurate”

Fri, 08 Aug 2025 04:02:06 GMT

Google says your traffic is fine. Ahrefs, SimilarWeb, Semrush, BrightEdge, and your revenue team say otherwise. So who’s wrong? Apparently, everyone but Google . Let’s break it down - how third-party…

Google Says “Clicks Are Fine” – But Where Did All the Publisher Traffic Go?

Thu, 07 Aug 2025 04:55:59 GMT

Google says your traffic is fine. Your dashboards say it’s dead. So who’s lying? https://videopress.com/v/EZO7EPSk?resizeToParent=true&cover=true&preloadContent=metadata&useAverageColor=true Google…

OpenAI Makes Advanced AI More Accessible with Open Weights Release

Thu, 07 Aug 2025 04:10:41 GMT

OpenAI has unveiled its most capable " open-weight " AI models yet. This is a major step toward making advanced artificial intelligence widely available. These new models are designed to be flexible…

How Google’s NotebookLM Is Making Studying Simpler for Every Student

Thu, 07 Aug 2025 04:02:43 GMT

Google just made its digital learning tool, NotebookLM, available to students as young as 13. If you’re a parent, teacher, or student wondering what this means for real classroom life, here’s a clear…

America’s Students Get $1 Billion AI Investment from Google for Training and Resources

Thu, 07 Aug 2025 03:55:09 GMT

In a landmark announcement , Google has pledged $1 billion over the next three years to support AI education, tools, and infrastructure for students at accredited nonprofit colleges and universities…

How Reddit Is Playing the Long Game with Sachin And Turning Cricket Fans Into an AI Superpower

Wed, 06 Aug 2025 12:57:56 GMT

This isn’t just another “brand ambassador” gig or a feel-good moment for Indian cricket nostalgia. Reddit roped in Sachin Tendulkar, the God of Cricket, not just for the clicks, but to lay down a…

Are AI Bots Breaking the Rules? The Cloudflare vs Perplexity Dispute, Simply Explained

Wed, 06 Aug 2025 04:37:08 GMT

Recently, Cloudflare a global leader in web security and performance blocked the AI company Perplexity from accessing websites across its network. The reason? Cloudflare accused Perplexity of…

The Real “Superpower” of AI? It’s Not Genius, It’s Scale - Sergey Brin, Google Co-Founder

Wed, 06 Aug 2025 04:19:04 GMT

If you’ve been following Silicon Valley’s AI rhetoric, you’ll know the pitch: Artificial Intelligence as the new industrial revolution, the end of human drudgery, maybe even a step toward digital…

Did You Know? Google’s AI Now Predicts Cyclones Faster Than Ever

Wed, 06 Aug 2025 04:02:32 GMT

Did you know that Google’s AI can now predict cyclones with days of advance warning sometimes even before most traditional weather models? It’s true, and it could be a game changer for how countries…

What is Script Evaluation and Why Does it Matter for Core Web Vitals?

Tue, 05 Aug 2025 11:07:17 GMT

Script evaluation refers to the phase when the browser parses and executes JavaScript code. It includes: Parsing JavaScript files. Running global and in-line scripts. Executing event handlers…

Sergey Brin: I Don’t Think My Kids Should Go to College

Tue, 05 Aug 2025 09:30:49 GMT

Let’s talk about something that might make Indian parents a little nervous. Sergey Brin, the co-founder of Google a man whose company practically built the internet as we know it now says, “I don’t…

Google Trolls Apple in Pixel 10 Ad: Intelligence Shouldn’t Be Kept Waiting

Tue, 05 Aug 2025 04:58:49 GMT

Google’s latest Pixel 10 ad lands a direct jab at Apple, mocking Siri’s delayed AI upgrade and positioning Pixel as the “ready now” smart choice. Is it just marketing, or is the AI gap real? Watch…

Silicon Valley’s “Hard Tech” Era: Why India Should Pay Attention

Tue, 05 Aug 2025 04:38:27 GMT

What’s Changing? For years, Silicon Valley was all about apps and platforms the so-called “soft tech.” Build a social network, a food delivery app, or a payments system, and you could become a…

[Leak] Google Is Rolling Out Ads Inside AI Mode: What’s Actually Happening

Tue, 05 Aug 2025 04:29:56 GMT

What’s New? Google is preparing to show ads directly inside its AI-powered search results, branded as “AI Mode.” This is a fundamental shift. Ads will not just show up for keyword searches but will…

Why AI Infrastructure Is the Real Billion-Dollar Business (Not Just AI Apps)

Mon, 04 Aug 2025 12:07:41 GMT

. AI Runs on Data and Data Runs on Infra Every ChatGPT prompt, YouTube search, or Instagram reel needs servers, storage, and massive power. The real value is not in building yet another AI chatbot…

AI, Layoffs & Degrees: Cutting Through the Hype

Mon, 04 Aug 2025 08:38:22 GMT

I’ve been reading a lot on the internet, on Reddit, everywhere and honestly, I’ve said plenty myself. But if you really look around, the noise about AI, jobs, layoffs, and “future skills” is all over…

AI May Soon Invent Its Own Language, Says Hinton - the Godfather of AI

Mon, 04 Aug 2025 04:35:32 GMT

Who Is Hinton and Why Should You Care? Geoffrey Hinton, often called the "Godfather of AI," won a Nobel Prize in Physics in 2024 for foundational work on neural networks. He helped build the tech…

How to Use ChatGPT to Learn, Practise, and Do Your Homework

Mon, 04 Aug 2025 04:23:59 GMT

No one wants to do homework after school. Not you, not your friends, not even your teachers. But you know what’s worse? Sitting there staring at the same math problem for one hour, googling the…

Robots Are Doing PhDs in Drama - What’s Left for Humans, Really?

Mon, 04 Aug 2025 04:10:38 GMT

Here’s your 2025 update: China’s got a robot named Xueba 01 officially chasing a PhD in drama and film. Yes, drama. Not AI, not robotics, not number crunching. The one subject people said “needs…

How Gen Z in India Hijacked Spirituality - And Why It’s Good for Everyone Except Fake Gurus

Mon, 04 Aug 2025 03:52:42 GMT

Here’s a stat most old-school marketers will never admit: The average Gen Z in India spends at least ₹500 per month on something “spiritual” or “religious” apps, candles, online poojas, astrology…

AI Ate My Slide Deck (And Other Existential Crises at McKinsey)

Sun, 03 Aug 2025 08:20:24 GMT

So, the Wall Street Journa l says AI is coming for consultants. Yes, those well-dressed folks who charge you five figures to tell you what you already know (but in prettier slides). Apparently…

How Tejas Mk2’s AI Cockpit Is Changing Indian Fighter Jets: A Comparison with Tejas Mk1A

Sat, 02 Aug 2025 12:28:29 GMT

India’s homegrown fighter jet program is moving fast, with the upcoming Tejas Mk2 promising to raise the bar for cockpit technology and pilot support. How does it stack up against the current Tejas…

Google’s Investment in Stan Signals a New Era for India’s Social Gaming

Sat, 02 Aug 2025 07:14:31 GMT

Google has joined an $8.5 million funding round for Indian social gaming platform Stan , signaling a major shift in India’s digital entertainment and creator economy. What Is Stan? Stan blends social…

How McDonald’s Is Betting Big on AI to Transform Fast Food

Sat, 02 Aug 2025 06:50:13 GMT

The fast-food industry is entering a new era, and McDonald’s is leading the charge with a bold investment in artificial intelligence. According to recent news, McDonald’s plans to double its AI…

How Figma and OpenAI Are Redefining Design with AI: An Explainer

Sat, 02 Aug 2025 06:38:34 GMT

The world of digital design is evolving at an incredible pace, and the recent collaboration between Figma and OpenAI is a landmark moment. If you’re curious about how artificial intelligence is…

Digital Immunity: How AI-Designed Proteins Are Shaping the Future of Immune Cell Generation

Sat, 02 Aug 2025 06:27:17 GMT

The intersection of artificial intelligence and biotechnology is unlocking new possibilities in medical science. Recently, researchers have leveraged AI-designed proteins to engineer immune cells…

GB News Overtakes BBC as the UK’s Most-Watched TV News Channel for the First Time

Fri, 01 Aug 2025 18:02:51 GMT

GB News has become the most-watched TV news channel in Britain for the first time in July 2025, according to official data from BARB, the main TV ratings agency. July 2025 TV Ratings: Average Daily…

Microsoft Study Identifies 40 Jobs Most and Least Affected by AI

Fri, 01 Aug 2025 12:51:22 GMT

A new Microsoft Research study reveals which occupations are most exposed to artificial intelligence and which remain insulated for now. Drawing on over 200,000 interactions with Microsoft’s Bing…

Discover and Refresh in Google Crawl Stats: Explained

Fri, 01 Aug 2025 10:43:22 GMT

When you look at Crawl Stats in Google Search Console, you’ll see the terms Discover and Refresh . Here’s what they mean: Discover Discover is when Googlebot finds a new page on your website that it…

What Does Crawled - Currently Not Indexed Mean in SEO?

Fri, 01 Aug 2025 10:35:08 GMT

Googlebot has visited your page and fetched its content (crawling). But Google has decided NOT to include that page in its search index —at least for now. In short: Google knows about your page but…

Reddit’s CEO Steve Huffman on Search, Deep Knowledge, and AI: How Data Is Fueling the Next Generation of Answers

Fri, 01 Aug 2025 10:12:56 GMT

Search isn’t just changing. It’s splitting in two. On one side: AI-generated snippets, lightning-fast summaries, and endless algorithmic content. On the other: Reddit, with its 20 billion real human…

How Reddit Quietly Became the #1 Domain for AI - and Why It Changes Everything

Fri, 01 Aug 2025 07:57:58 GMT

I remember the first time I realized Google was showing me a Reddit thread as the top result instead of some glossy publisher or corporate blog. There it was: a wall of raw, messy, honest human…

How DOM Works – And How Google Uses It to Understand Your Website

Fri, 01 Aug 2025 06:35:16 GMT

When we talk about SEO, we often mention terms like crawl, index, and rank. But behind all these processes, there’s one thing quietly doing the heavy lifting - the DOM . If you're serious about SEO…

Google Discover: Its replacing 'your content' with 'its content'

Fri, 01 Aug 2025 04:40:46 GMT

Google Discover was never a reliable source. It was a bonus traffic pipe - erratic, unexplained, and dependent on what Google felt like showing users. But now, the bonus is ending. What’s Changing in…

Web Guide: Google’s Experimental Step Toward AI-Organized Search Results

Thu, 31 Jul 2025 04:47:39 GMT

Google has just launched a new experimental feature called Web Guide in Search Labs and it’s a game-changer for people who want deeper, more structured information from Search. Search is no longer…

What is Inference in AI? A Simple Explanation

Thu, 31 Jul 2025 04:36:52 GMT

Based on Google’s “ Ask a Techspert ” interview | Rewritten by Rudrakasturi.com What’s Inference in AI? Let’s Get the Basics Right Most people think AI is smart the moment you switch it on. But there…

What’s New in Google Veo 3: AI Video Creation Gets a Major Upgrade

Thu, 31 Jul 2025 04:15:51 GMT

Google just rolled out Veo 3 and Veo 3 Fast the latest update to its AI video creation engine. But what really matters isn’t the version number. It’s the powerful set of new features that give…

What’s New in Google Search’s AI Mode: Features Rolling Out Now & What’s Coming Soon

Thu, 31 Jul 2025 04:06:13 GMT

As students head back to school in the U.S., Google is upgrading Search in a big way not just to answer queries, but to help you learn smarter . The company announced a range of new features for its…

Mira Murati: The Woman Who Said No to Zuckerberg’s $1 Billion (₹8,340 crore INR) Offer

Thu, 31 Jul 2025 03:53:20 GMT

Former OpenAI CTO Mira Murati just made headlines again not for what she built, but for what she rejected. According to reports, Murati turned down an eye-popping $1 billion offer from Mark…

90% of your growth problem is product, not marketing.

Tue, 29 Jul 2025 05:21:43 GMT

A familiar cycle It begins with a target. A revenue figure, growth curve, or user number often ambitious, sometimes unrealistic. Leadership aligns around it, and marketing is tasked with making it…

China’s New AI Model Just Got Cheaper than DeepSeek. But That’s Not the Real Story.

Tue, 29 Jul 2025 04:47:00 GMT

While Silicon Valley debates GPT-5’s “spark of AGI,” China is quietly and quickly scaling the AI cost curve. The latest entrant? A new large language model from Moonshot AI, claiming to be even…

Vogue Just Featured an AI Model. It’s Not Just an Ad - It’s a Warning.

Mon, 28 Jul 2025 10:23:38 GMT

When Vogue – the most powerful name in fashion – shows off a beautiful AI model in its pages , it’s not just about tech or trends. It’s a red flag. In the August 2025 issue, Vogue ran an ad for…

Gujarat’s AI Plan Is Not Just Optics, It Might Actually Work

Mon, 28 Jul 2025 09:57:46 GMT

Everyone’s making noise about AI. Most governments? Issuing glossy PDFs, launching “portals,” or doing a one-day summit with hashtags like #AIforIndia. Gujarat just did something different. They…

Google Just Solved India's Most Pointless Weekend Fight: Waiting Outside Trial Rooms

Mon, 28 Jul 2025 07:30:27 GMT

Google made a big AI announcement last week. But it’s not about Gemini. Or Search. Or AI agents writing your emails. No, this one’s more personal. More relatable. More... retail therapy meets actual…

Is AI a Therapist? You’ve Already Decided It Is.

Mon, 28 Jul 2025 04:15:45 GMT

Last week, Sam Altman gave a warning. Not a product launch. Not a billion-dollar announcement. A legal disclaimer disguised as a heads-up : “There’s no confidentiality when using ChatGPT as a…

India Times Is the Only Indian News Publisher in AI Chatbot Top 50

Sun, 27 Jul 2025 13:09:13 GMT

AI tools like ChatGPT, Gemini, and Perplexity are rapidly changing how people access news. One search, one question, and suddenly you’re not on Google you’re inside an answer box that pulls from…

AI Was Supposed to Disrupt Google. It’s Doing the Opposite.

Sun, 27 Jul 2025 03:29:24 GMT

A year ago, the prediction was simple. AI chatbots would replace search that is Google Now the data is in. The outcome looks different. In June 2025, ChatGPT and other AI tools sent 53.1 million…

Google Trends API (alpha): Google Just Opened the Doors to Real-Time Search Trends.

Thu, 24 Jul 2025 10:56:10 GMT

For years, Google Trends has been the go-to tool to spot what people are searching for. But it came with a catch: it was manual, limited, and couldn’t be plugged into your systems. That changes now…

Gen Z Doesn’t Google. They Lens. Why Visual Search Is Your Next Growth Channel

Thu, 24 Jul 2025 06:11:48 GMT

How to Win in the Era of Google Lens and Visual Search 100 billion Lens searches. And nearly 1 in 5 shows buying intent. Welcome to the new search habit: Point, tap, and buy. For Gen Z and younger…

Google: AI-Generated Text Has a Different Lane in Google Index

Thu, 24 Jul 2025 05:53:39 GMT

In 2025, most websites are chasing quantity. The logic is simple: “If it’s indexed, it’ll rank.” But here’s what Google actually said at Search Central APAC 2025: AI-generated content is part of the…

The Only SEO That Works - Even in a GenAI World: Written by Humans, Not Machines

Thu, 24 Jul 2025 05:02:38 GMT

In the age of AI content farms, cheap GenAI tools, and LLM-generated blogspam, one truth has quietly held its ground: Google’s ranking algorithms are still trained on content written by humans for…

Google Search Central APAC 2025: In a World Full of AI Content, Google Still Wants a Human to Write It

Thu, 24 Jul 2025 04:48:17 GMT

In 2025, most teams are producing more content than ever. But here’s what most of them get wrong: Google’s ranking systems are trained on content written by humans, for humans. That line came…

What is LLMS.txt & Why It Matters For SEO?

Mon, 21 Jul 2025 11:39:40 GMT

Think of it as robots.txt for AI , guiding large language models (LLMs) to your most valuable content instead of them scraping everything—not just SEO crawlers. llms.txt is a Markdown file placed at…

How an Old Diabetes Drug May Save Us From Superbugs - Thanks to AI

Mon, 21 Jul 2025 11:11:49 GMT

The story of Halicin: From forgotten medicine to bacteria killer. Imagine digging through old boxes in your attic and finding a tool that can save the world. That’s basically what just happened in…

What is Baby Grok? Elon Musk’s New AI Chatbot for Kids

Mon, 21 Jul 2025 11:03:53 GMT

Because even kids want to ask AI weird questions. If you thought AI was only for adults asking "What’s the stock market doing?" or "Write my MBA essay," think again. Elon Musk is now building an AI…

The Actor Died. The Film Didn’t. AI Finished It.

Mon, 21 Jul 2025 06:14:37 GMT

A few months ago, British director Gareth Edwards was in a tough spot. His lead actor passed away before the film could be completed. In 90s Bollywood, that would've meant: pause the film re-cast…

How Kerala's High Court Quietly Set the Rules for AI in Indian Courtrooms

Mon, 21 Jul 2025 04:29:24 GMT

India’s courts are slow. As of July 2025, over 5 crore cases are pending across the judiciary. Of those, nearly 40 lakh are in the High Courts alone. Enter AI. But not the way Silicon Valley sells it…

Do You Still Need a Degree If You Can Build a Robot?

Mon, 21 Jul 2025 03:14:31 GMT

Last week, a student in China didn’t show up to his graduation ceremony. Instead, he sent a humanoid robot - built using AI and mechanical design skills to walk on stage, shake the principal’s hand…

The Case for a Calm AI Mode

Mon, 21 Jul 2025 02:58:57 GMT

Why the Next Big AI Feature Isn’t Faster Answers. It’s Inner Peace. TL;DR: We don’t need another AI that screams speed. We need one that breathes before replying. A Calm Mode for AI could be the most…

Emotions, Filters… and Now AI: How Celebs Are Perfecting Instagram Captions

Mon, 21 Jul 2025 02:06:24 GMT

There was a time when Bollywood stars were always one “oops” away from a social media disaster. Remember when Disha Patani accidentally pasted her email instructions in the caption? Or when Urvashi…

Perplexity Now on WhatsApp: The Assistant That Feels Like a Real Desi Dost

Sun, 20 Jul 2025 03:15:02 GMT

Indians don’t need a new app to “stay updated.” We already have one app that runs the whole country. From wedding invites to tuition class timetables, from housing society notices to daily good…

June 2025 Core Update: Is Google Quietly Killing Indian Publishers Targeting the US?

Sat, 19 Jul 2025 03:57:05 GMT

Something changed after March 2025 Algo Update. The traffic says so. Some of the sports, entertainment sites lost most of its traffic. Some collapsed. Several other Indian-owned sites covering global…

From Impressions to Attention: How Smart Publishers Are Monetising Trust

Sat, 19 Jul 2025 02:40:32 GMT

Why the smartest publishers are pivoting from traffic to trust and building revenue where real attention lives. Editora Globo is amonst the companies that have seen a significant drop in pageviews…

Want to Be Part of AI? There's a Role for You. But Read the Fine Print.

Fri, 18 Jul 2025 15:40:09 GMT

There’s a new role quietly popping up across startups, enterprises, and even government offices. You won’t find it in textbooks. Your college might not teach it. But companies are hiring fast — AI…

Google’s June 2025 Algo Update: We Killed Publishers. Here’s the Proof.

Fri, 18 Jul 2025 12:07:13 GMT

You open Google Discover. You see an article that says: “More than 80 publishers lost 20-50% of their traffic due to Google’s June update.” Source: Exchange4Media And what’s funny? Google itself…

Google Discover Just Got Smarter. Publishers Just Got Ghosted.

Fri, 18 Jul 2025 10:15:14 GMT

Google is now showing AI-generated summaries right inside Discover. Earlier: Title, thumbnail, maybe a line. Now: Google read articles, watches the video, summarizes it , and gives users a…

Your ChatGPT Query Drank More Water Than You Did Today

Thu, 17 Jul 2025 02:42:32 GMT

AI Is Thirsty. And You’re Paying the Water Bill. You asked ChatGPT a question. It gave you a killer idea. But while you patted yourself on the back, here’s what you didn’t see: That one “free” AI…

Indian Students Can Now Use Google Gemini Pro for Free

Wed, 16 Jul 2025 10:01:20 GMT

Google is giving away its premium Gemini AI Pro plan worth nearly ₹19,500 a year absolutely free to students in India. No strings, no catch, no trial-and-trap schemes. Just pure, unfiltered AI…

The Open Web Is Dying. Reddit Is Already Planning the Funeral.

Tue, 15 Jul 2025 17:19:08 GMT

Inside the collective grief, sarcasm, and strategy playing out on Reddit as AI scrapes the soul out of the internet. First, a Reddit confession: “I miss when people made stupid stuff online just…

Google Just Clarified Return Policy & Loyalty Program Markup: Here’s What You Need to Know

Tue, 15 Jul 2025 16:32:37 GMT

Google has quietly updated its structured data documentation for merchant return policies and loyalty programs and while it might look like a small clarification, the impact is real for anyone…

India’s First AI Election Isn’t About Who Wins, It’s About Who Lies Better

Mon, 14 Jul 2025 03:55:10 GMT

In Bihar 2025, Deepfakes Vote First. You Vote Later. In the old days, politicians lied on stage. In 2025, they lie in your feed through AI-generated speeches, fake endorsements, and deepfake rants…

Search Take: How Smaller Publishers Can Win in Google’s AI Mode

Mon, 14 Jul 2025 03:27:23 GMT

The way people discover content on Google is changing fast. With the rollout of AI Mode (and in AI Overviews), Google is no longer just showing a list of blue links. It is giving users instant…

Content Streaming vs SEO: What Google & AI Bots Actually Sees (and Misses)

Sat, 12 Jul 2025 03:23:44 GMT

Content streaming is changing how we build modern websites. But here’s the catch: what’s great for user experience might be terrible for search visibility. Let’s break down what content streaming is…

Reality Check: Is a Media Career Now 5 Years Shorter?

Sat, 12 Jul 2025 02:50:36 GMT

Ten years ago, building a career in journalism or content was a long-term plan. Today, that timeline has collapsed. Whether you’re a reporter, YouTuber, or digital editor, the same question is…

Fack Check: The Next-Gen CEO Can’t Just Sell. They Need to Build.

Fri, 11 Jul 2025 01:33:38 GMT

In the era of generative AI, the CEO’s role is undergoing a quiet but radical transformation. No longer is it enough to be the face of the company - charming investors, energizing the salesforce, and…

Denmark Just Gave Citizens Copyright Over Their Face. Every Nation Should Be Taking Notes.

Thu, 10 Jul 2025 16:10:44 GMT

In an age where AI can clone your voice in 30 seconds, animate your face in 3 clicks, and turn your body into a political puppet - Denmark just drew a hard line. They're rewriting copyright law not…

Google Canonical a PORN Site for a Publisher News Article

Thu, 10 Jul 2025 13:37:59 GMT

Yes, this actually happened. A well-known Indian news publisher wrote and published a proper, original article. Google crawled it... and then decided the original version exists on a porn site…

Funding Take: What If the Next Great VC Wasn’t a Person?

Thu, 10 Jul 2025 03:32:01 GMT

The AI that Might Say No. And Be Right. We know this story by now. A charismatic founder. A glossy deck. A dream that reads like a sequel to the last unicorn. And a room full of VCs nodding not…

AI Experiment: Why My 100% AI Website Got Ghosted by Google

Thu, 10 Jul 2025 02:50:10 GMT

At some point, we’ve all thought—why not let AI handle it all? You fire up an AI tool, generate 50 blog posts in one sitting, hit publish, and wait for Google to shower you with traffic. Except……

AI Mode Just Went Live 100% in India – And My First Observations Are Wild

Wed, 09 Jul 2025 08:09:46 GMT

I didn’t expect this to go live so soon. But yes, it’s here. Google’s AI Mode is now officially rolling out in India. Over the last 48 hours, I’ve been testing queries across devices, browsers…

Scroll State: The New Parliament is Online

Wed, 09 Jul 2025 01:46:20 GMT

Where hashtags replace headlines, and outrage rewrites laws. In 2024, the Indian Parliament passed over 200 bills. But not all of them survived the real test. Some didn’t even make it past Instagram…

AI Didn’t See the Japan Tsunami. But Baba Vanga Did.

Tue, 08 Jul 2025 17:31:06 GMT

AI offered probabilities. She gave prophecy. And the world searched her name when the tremors began. Even in 2025, when AI books your doctor, replies to your boss, and tells you what to eat, people…

Opinion: Your Forum. Google’s Answer Box. SEO in 2025

Tue, 08 Jul 2025 16:58:22 GMT

Structured data was supposed to help search engines understand your site better . Now it just helps them display more of your content without sending you traffic . Google says: "Add this markup. Help…

Search Console Update: Track Forum Threads with New 'Discussion Forum' Filter

Tue, 08 Jul 2025 16:41:38 GMT

Google now supports a new way for forums to show up better in Search. It’s called DiscussionForumPosting structured data . This means if your site has community conversations, Google can highlight…

In AI Mode Search, Your Flats Don’t Sell — Your Reviews Do

Tue, 08 Jul 2025 10:01:32 GMT

Try this: Search for “flats for sale in Bangalore” . Do it in the old “All” tab on Google. You’ll see: The usual suspects: MagicBricks, 99acres, Housing, NoBroker SEO-rich landing pages Listings…

The YouTube Middle Class Is Being Erased - No Face, No Voice, No Revenue

Tue, 08 Jul 2025 09:45:01 GMT

How Google's new YouTube monetisation policy signals the end of easy money for AI creators and content farms In May, publishers began noticing something strange. Search traffic had cratered…

India’s Largest Used Car Exporter? Delhi.

Tue, 08 Jul 2025 06:28:06 GMT

As old vehicles face the axe, Google search data shows Delhi’s deregistered cars are being digitally exported to buyers across India. The law that changed the lane Starting July 1, 2025, the National…

Don’t Fall for the “AI Mode SEO” Trap: Why Your Editors Are Your Best Investment

Mon, 07 Jul 2025 04:48:15 GMT

“We’ll rank your site in AI Mode — just pay our premium fee.” Sounds familiar? With Google’s AI Overviews reshaping search results and throwing traditional SEO into flux, many publishers are…

Google Read Aloud: User Agent Update (Effective July 1, 2025)

Wed, 02 Jul 2025 11:38:58 GMT

Effective July 1, 2025 , Google has quietly rolled out an update to the Read Aloud user agent - the technology used to fetch web pages and read them out loud via voice-based products like Google…

If Cloudflare Can Say No to AI, Why Can’t You?

Wed, 02 Jul 2025 02:50:21 GMT

AI didn't ask. It just took. It crawled your websites. Trained on your stories. Summarized your headlines. And gave nothing back. Now finally, someone said no. Cloudflare just blocked major AI bots…

GenZ Slang: Delulu Is The Solulu, And You Are Just Jealous

Tue, 01 Jul 2025 14:45:21 GMT

And if you don’t get it? Good. That means it’s working. You see a Gen Z tweet: I soft-launched my ex for the fourth time but it’s giving delulu. Might touch grass. You don’t understand a single word…

AI in the Law Office: LLMs Are Doing What Junior Lawyers Can’t (And Google Never Could)

Tue, 01 Jul 2025 04:24:06 GMT

Legal research hasn’t changed in decades. But now, something smarter is doing the groundwork faster, cleaner, and without 10 open tabs. The Frustration is Real You have a tenant refusing to vacate. A…

Google Dropped the June 2025 Core Update. And Just Like That, Your Rankings May Have Left the Building

Mon, 30 Jun 2025 17:35:02 GMT

Google Spoke One Line. The Internet Shivered "Today we released the June 2025 core update" That’s it. No drama. No explanation. Just a link to the ranking update page that will eventually be updated…

How One “No One Knows Us” Supplement Brand Beat Big Players in AI Mode Search (Without Burning VC Cash)

Mon, 30 Jun 2025 10:17:19 GMT

Let me tell you a very desi story. A small health brand - let’s call it PachanPlus was doing everything right. Packaging looked premium (read: pastel and minimal, like it went to IIT Bombay). Product…

AI CMS: The Future of Journalism Is Structured, Searchable, and Always On

Fri, 27 Jun 2025 06:47:32 GMT

From Dead Pages to Dynamic Newsrooms In the early 2010s, most digital newsrooms simply copied print workflows into WordPress. A headline, a story, and a page. That was it. But in 2025, this model is…

Google Local Reviews Are Sneaking into AI Mode - Without User Intent

Fri, 27 Jun 2025 06:29:53 GMT

You searched for “XUV500 second hand.” You didn’t type “best dealer,” “top reviews,” or “Rajahmundry.” But boom - the AI Mode results showed dealers, star ratings, and even Google reviews from local…

Everyone’s Faking It: The Harsh Reality of Influencer Marketing in India

Fri, 27 Jun 2025 04:36:42 GMT

Influencers are posting. Agencies are reporting. Brands are approving. And still... no one knows if anything actually worked. Welcome to influencer marketing in India — a triangle built on vibes…

Your Story, Their Summary - How Google AI Mode Credits Sources (or Doesn’t)

Thu, 26 Jun 2025 06:41:40 GMT

If you're a news publisher, blogger, or someone running a content site in India, here's something you need to know about Google's new AI Mode. It doesn't just show links anymore. It now summarises…

No Hindi, No Telugu - Google AI Mode Is Still English-Only

Thu, 26 Jun 2025 05:50:39 GMT

Google’s much-hyped AI Mode (part of its Search Generative Experience or SGE) has finally rolled out in India. But if you tried searching in Telugu, Hindi, Tamil, or any other Indian language , you…

Google AI Mode vs Search - Crawling, Indexing, Ranking, and Summarising Explained

Tue, 24 Jun 2025 08:12:00 GMT

Google’s new AI Mode, also called the Search Generative Experience (SGE), is rolling out in India. It’s being touted as the next evolution in search - faster answers, fewer clicks, and intelligent…

Google’s AI Mode Is Here - But Publishers Still Own the Breaking News Game (For Now)

Tue, 24 Jun 2025 08:04:26 GMT

Google just rolled out its AI Mode in India under the Search Generative Experience (SGE) label. On paper, it promises smart summaries, fewer clicks, and instant clarity. But when we actually used it…

Google’s Game-Changer AI Mode Is Live in India - What It Is, How to Enable, and How to Use

Tue, 24 Jun 2025 05:48:27 GMT

Google's much-awaited AI Mode in Search is now live in India - currently available in beta (experimental) mode. If you have noticed a new interface showing AI-generated summaries above the usual…

The Clickless Udaan: How Google’s AI Flew Off With Our Traffic, Leaving Indian Publishers at the Terminal

Fri, 20 Jun 2025 04:42:17 GMT

Taking the Q&A google did Google Search Central Live 2025 – Warszawa Google HUB . Thanks Galus for Capturing the same in detail. Welcome to 2025, where the content is yours, the answer is Google's…

From Jio to GPT: AI is Coming to Gaon, and This Time, the Entrepreneur Sells Achar, Not SaaS

Thu, 19 Jun 2025 09:15:56 GMT

You know what changed India forever? Not a budget speech. Not a startup unicorn. Not a TED Talk. It was that 399-rupee Jio SIM card . Suddenly, from Churu to Chikmagalur, people were watching…

Why My Left Hand Disappeared in AI: A Simple Truth About Training Data

Thu, 19 Jun 2025 06:47:57 GMT

The other day, I gave an AI a simple prompt: "Draw me writing with my left hand on a blackboard." What came out? A beautiful image. Everything was perfect — except for one thing. I was confidently…

He Didn’t Change. The Feed Did. Vijay Mallya and the Masterclass of Online Reputation Management

Wed, 18 Jun 2025 07:34:21 GMT

For a decade, Vijay Mallya was the default example in every scam montage, every corruption debate, every punchline about billionaires who fled. The consensus was simple: He was guilty, gone, and…

Can You Use Article Content in YouTube Videos Using AI? Will It Impact Your Rankings?

Wed, 18 Jun 2025 06:01:09 GMT

One of the most common questions today from publishers, SEO professionals, and creators is: Can I use AI to convert existing article content into YouTube scripts, titles, and descriptions and will…

Opinion: Will Your ₹15L+ SEO Job Still Exist in 2 Years?

Wed, 18 Jun 2025 04:29:27 GMT

Over the last decade, SEO was a quiet growth engine for countless companies. And the people behind it skilled, strategic SEOs often commanded avg. salaries north of ₹15 – ₹1Cr or more But something’s…

Google Adds “Feature Availability” for Loyalty Program Structured Data – What Devs & SEOs Need to Know

Wed, 18 Jun 2025 04:03:21 GMT

What Changed? On June 17, 2025 , Google updated its Loyalty Program structured data documentation to include a “Feature Availability” section. This section lists the countries and devices where…

How to Optimize for AI Overviews: What Google Is Really Looking For

Tue, 17 Jun 2025 13:12:31 GMT

You don’t just write for readers anymore. You now write for a machine that summarizes you in one line or skips you entirely. Welcome to the era of AI Overviews – Google's new feature that generates…

Google Discover Now Testing AI-Generated Summaries: What It Means for Publishers & SEO

Tue, 17 Jun 2025 10:19:51 GMT

Spotted in the wild : Google Discover appears to be testing a new “AI summary” box on top of news cards signaling a quiet but significant change in how mobile users engage with news and content. Pic…

Publishers Beware: Instagram Content Will Now Rank on Google by Default

Tue, 17 Jun 2025 05:08:24 GMT

From July 10, 2025 , Instagram will allow search engines to index and display public content including Reels, videos, and photos directly in Google results. At first glance, this sounds like a win…

Instagram Update: Your Public Posts Will Show Up on Google from July 10

Tue, 17 Jun 2025 04:53:34 GMT

Instagram is making a big change, and if you have a professional account , you need to pay attention. From July 10, 2025 , your public photos and videos may start appearing in search engine results…

Google Just Changed the Rules: AI Overviews Now Count in Search Console

Tue, 17 Jun 2025 04:43:21 GMT

What’s New? Google has officially confirmed: Clicks from AI Overviews and AI Mode now count towards your total traffic in Search Console. So if someone discovers your website via those fancy new AI…

YouTube Auto Dubbing Is Here: The Search Game Just Changed for Regional Creators

Tue, 17 Jun 2025 04:31:09 GMT

Talk in Telugu. Be Heard in Hindi, English, Bengali, Spanish. YouTube just made your content multilingual - automatically. No studios, no re-edits, no second takes. As of June 2025, YouTube has begun…

AI Killed the Click. YouTube Brought It Back.

Mon, 16 Jun 2025 11:17:22 GMT

While the internet debates ChatGPT, AI Overviews, and Google's "future of search". No one’s talking about the platform that’s actually winning the game: YouTube. According to Datos (June 2025)…

Google Softens Its Stance on Automated Translation

Fri, 13 Jun 2025 04:33:05 GMT

AI + human review is the new formula for multilingual SEO success What Changed? Google recently updated its guidance on automated translations, moving away from a strict "automated = spam" stance to…

Is llms.txt Accepted by Search Engines?

Tue, 10 Jun 2025 03:15:31 GMT

And What It Means for SEO, Publishers, and AI Control Is llms.txt Supported by Search Engines? As of now, no major search engine officially supports llms.txt . Google, Bing, and others still rely on…

The Rise of AI-Smart Founders: Why VCs Now Fund Prompts, Not Products

Tue, 10 Jun 2025 03:00:30 GMT

Welcome to the post-product era. Where founders don’t build things - they prompt them. No MVP. No wireframes. Just a screenshot of ChatGPT generating a logo, a copywriting prompt that rhymes, and a…

Why Blocking AI Crawlers Won’t Save Your Brand – It’ll Just Make You Invisible

Tue, 10 Jun 2025 02:45:30 GMT

Over the past year, I’ve noticed more and more businesses — big and small — starting to block AI crawlers from accessing their websites. The thinking goes: “If we stop these bots from scraping our…

Why Online Reputation Management (ORM) Is Critical for CEOs in the Age of Generative AI

Mon, 09 Jun 2025 12:09:47 GMT

In a world where a single AI-generated headline can sway public perception in minutes, CEOs are no longer just executives - they are public figures, brand assets, and algorithmic search results all…

Does Gen Z Still Need Mentors in the Age of AI?

Mon, 09 Jun 2025 11:29:24 GMT

Mentorship has long been considered a pillar of professional growth. From apprenticeship models to corporate mentoring programs, the idea that a more experienced individual can guide a less…

Bill Gates Was Right About COVID. Now He’s Predicting Which Careers AI Won’t Replace.

Mon, 09 Jun 2025 04:51:26 GMT

In 2015, Bill Gates warned us about the next big threat - not a war, but a virus. Most of us ignored it. Then came COVID-19, and the world stood still. Gates wasn’t guessing; he was reading the…

How to Use the image Tag in Recipe Structured Data (And What It Actually Does)

Sat, 07 Jun 2025 08:01:31 GMT

If you run a food or recipe site, you’ve probably heard this advice: “Use Recipe structured data to help your content show up beautifully on Google.” But here’s where things get confusing: You add an…

Why Google Is Suddenly Obsessed with Tagging Explicit Content (And What It Means for AI Search)

Sat, 07 Jun 2025 06:39:55 GMT

Let’s be honest - when Google suddenly drops detailed guidelines on how to tag explicit content, it’s not just being a morality cop. There’s something much bigger happening under the hood. And yes, I…

Sundar Pichai’s AI Playbook: What Google’s CEO Just Revealed About the Future of Search, Content, and Engineering

Fri, 06 Jun 2025 07:54:54 GMT

Let’s talk about something that’s quietly shaking up the entire web. Last week, Google CEO Sundar Pichai sat down with Bloomberg at their Tech Summit and gave one of his clearest takes yet on where…

Google Just Updated Its SafeSearch Guidelines — Here's What It Means for Your Site

Fri, 06 Jun 2025 07:27:30 GMT

Hey folks, Rudra here. If you run a site that contains explicit content—or even one that doesn't but somehow got flagged as explicit—you'll want to read this. Google just gave its SafeSearch…

Google’s Event Structured Data Update: What It Means for Your SEO Strategy

Fri, 06 Jun 2025 07:11:29 GMT

Google has recently updated its Events structured data documentation , introducing a set of changes that could significantly impact how your events are surfaced in search results. This isn’t a minor…

How Google’s AI Search Features Are Changing SEO for Indian Businesses

Thu, 05 Jun 2025 02:13:55 GMT

What Exactly Are Google’s AI Search Features? Google’s search is no longer just a list of blue links. It now uses AI to deliver richer, smarter, and more interactive results. These include…

Why Old SEO Metrics Don’t Work Anymore — And What Indian Founders Should Measure Today

Thu, 05 Jun 2025 01:44:52 GMT

By Rudra Kasturi India | For founders, marketers & growth hackers Let’s be honest… The SEO game we all knew has changed. Back then: Rank on Google → get clicks → get leads → celebrate. Now in 2025…

If Your Users Need to Learn Prompts, You’ve Already Lost

Sat, 24 May 2025 05:35:49 GMT

You're optimizing for where marketers spend time — not where your actual buyers discover solutions. Let’s Start With a Simple Story: Who’s Really Using AI? A recent SparkToro study comparing SEO…

Google Search Is Getting Rebuilt by AI: The Quiet AI Revolution That Could Hit Your Business

Fri, 16 May 2025 03:46:08 GMT

The Silent Revolution in Search “Google is currently re-thinking their search stack from the ground up with LLMs taking a more prominent role.” This isn’t about another small update to the algorithm…

Google Image SEO Best Practices (2025 Edition) - A Practical Guide for SEOs and Developers

Fri, 16 May 2025 03:28:31 GMT

Google updated its image SEO documentation on May 12, 2025. While much of it reaffirms existing advice, one key clarification stands out: Google now explicitly recommends using a consistent URL for…

How Tollywood’s LARVEN AI Studio Could Reshape Indian Filmmaking — A Tech Deep Dive

Sun, 04 May 2025 06:21:17 GMT

The Telugu film industry, already renowned for pushing technological boundaries in Indian cinema, has thrown its hat into the AI ring with the launch of LARVEN AI Studio — a venture that could…

The Last Quiet Billionaire: What Warren Buffett Knew That We Forgot

Sun, 04 May 2025 05:49:57 GMT

“The stock market is a device for transferring money from the impatient to the patient.” – Warren Buffett He Didn’t Tweet. He Didn’t Hype. He Didn’t Rush. And Still — He Won. Warren Buffett just…

30% of the code in the company’s repositories is now written by AI - Microsoft CEO Satya Nadella

Fri, 02 May 2025 04:43:02 GMT

At Meta’s LlamaCon conference this week, Microsoft CEO Satya Nadella dropped a jaw‑dropping statistic: 30% of the code in Microsoft’s repositories is now written by AI . This figure—revealed during a…

YouTube’s Blurred Thumbnails Test – A Step Toward Safer Search (and Smarter Monetization)

Wed, 30 Apr 2025 02:56:39 GMT

Announced: April 29, 2025 Audience: YouTube creators, content strategists, SEO folks, and digital safety advocates What’s the Update? YouTube is testing blurred thumbnails in search results…

NotebookLM's New AI Audio Overviews — Now in 50+ Languages

Wed, 30 Apr 2025 02:41:34 GMT

What it is, how it works, and why it matters (especially for content/SEO teams) What is NotebookLM? NotebookLM is Google’s AI-powered research and note-taking assistant , designed to help you make…

What Is Image Streaming? What's Google's Perspective on Image Streaming and SEO?

Tue, 29 Apr 2025 05:33:49 GMT

What is Image Streaming? Image streaming is a way of loading and displaying images on a website without embedding them directly using traditional tags. Instead of pointing to an image file…

DolphinGemma: How Google AI is Learning to Talk to Dolphins!

Tue, 29 Apr 2025 03:11:30 GMT

What’s Happening? Scientists and Google DeepMind are working together on an exciting project called DolphinGemma . They're trying to "talk" to dolphins ! Dolphins are super smart animals. They make…

How to Hire the Right AI-SEO Expert to Drive Your Company’s Future Growth

Mon, 28 Apr 2025 04:22:27 GMT

Search engines aren’t what they used to be. Neither is SEO. Today, AI runs the show — from what results appear, to how customers discover brands, to how trust is built online. If your growth strategy…

Trump Signs Executive Order to Bring AI Education to K–12 Schools

Mon, 28 Apr 2025 03:48:10 GMT

On April 23, 2025, President Donald Trump signed an executive order titled “Advancing Artificial Intelligence Education for American Youth,” aiming to integrate artificial intelligence (AI) into K–12…

SEO in 2025: Funnel First, AI-Ready, Human Always

Sun, 27 Apr 2025 05:24:25 GMT

In 2025, SEO is no longer about just ranking for keywords. It's about owning the user journey , becoming a topical authority , and creating experiences that search engines (and users) trust and…

The Short Life of a Hot AI Job: How Prompt Engineering Peaked and Fizzled

Sat, 26 Apr 2025 03:55:50 GMT

In 2023, prompt engineering was the buzzword on every tech job board. It was hailed as the key to unlocking the power of large language models like ChatGPT, DALL·E, and Google’s Gemini. Fast forward…

What Is Google-Extended and Why It Matters for Your Website (April 2025 Update)

Sat, 26 Apr 2025 03:45:30 GMT

If you manage a website, work in SEO, or are a developer dealing with content, you may have seen something called Google-Extended in recent updates from Google. In April 2025, Google made some…

Are Review IPs Putting Your Site at Risk of Google Penalties? Here’s What You Need to Know

Fri, 25 Apr 2025 04:58:36 GMT

By RK SEOTechStaff Desk If your website allows users to post reviews—and especially if you manually moderate those reviews—you might be wondering: "Will having the same IP address for every review…

Top 10 Jobs AI Has Already Replaced in 2024 – And What Comes Next

Fri, 25 Apr 2025 04:36:29 GMT

By TechWatch Daily Staff Writer San Francisco, CA — As artificial intelligence technologies continue to reshape industries at breakneck speed, 2024 became the year we saw the first wave of true job…

YouTube’s New AI Overviews in Search For YouTube Premium members in the US

Fri, 25 Apr 2025 03:59:15 GMT

YouTube just announced a new experiment that could reshape how users discover content on the platform—and if you're a creator, brand, or SEO specialist, you'll want to pay attention. As of April 23…

ChatGPT Just Got Smarter (and More Personal): Here’s What “Memory with Search” Means for You

Fri, 25 Apr 2025 03:43:31 GMT

Big news from the ChatGPT universe: OpenAI just dropped a new feature that brings Memory and Search together—and it's about to make your conversations a whole lot smarter, more personalized, and way…

Google Is Deprecating the Special Announcements Feature: Here’s What You Need to Know

Fri, 25 Apr 2025 03:20:51 GMT

Google has officially announced the deprecation of the Special Announcements structured data feature, effective July 31, 2025 . If you’re in News SEO or work on content for health, government, or…

Google AI Overviews Are Showing Fewer Top 10 Search Results

Wed, 16 Apr 2025 04:37:24 GMT

Source: Search Engine Land Data from: SEMRush Sensor What’s Happening? Google has started showing fewer top 10 search results in its AI-generated summaries, also known as AI Overviews (formerly known…

Google Search Is Redirecting Country Domains to Google.com: What It Means for You

Wed, 16 Apr 2025 03:45:09 GMT

What’s Changing? Google has announced that it will redirect all its country-level domains (like google.fr for France, google.in for India, or google.co.uk for the UK) to a single global domain…

The Quiet Revolution of Google Search: What Elizabeth Reid Just Told the World

Wed, 16 Apr 2025 02:55:48 GMT

"Search isn’t just about finding answers anymore. It’s about starting a journey." – Elizabeth Reid, Head of Google Search Remember the good old days when you'd type “best pizza near me” into Google…

Welcome to Rudrakasturi.com - Your Daily Dose of Digital Enlightenment (and Mild Panic)

Tue, 15 Apr 2025 04:10:11 GMT

Search is Dead. Long Live AI Overviews! Namaste, internet survivors! Welcome back to Rudrakasturi.com , where we decode the future, sprinkle some sarcasm on it, and serve it on a hot plate of digital…

Google Just Updated Interest Forms for Structured Data Carousels (Beta): Here's What You Need to Know

Mon, 14 Apr 2025 04:24:22 GMT

Hey folks, Nita here, I'm back with a quick-but-crucial update that anyone in SEO, especially technical SEO, should have on their radar. So, Google just made a quiet little update on April 11 that…

Google Confirms: Discover Feed Coming to Desktop

Fri, 11 Apr 2025 04:48:28 GMT

In a move that’s caught the attention of many users, Google has confirmed it is bringing its Discover feed to desktop search. The news came straight from the source. A post by Google Search Liaison…

SEO Doesn’t Exist on Perplexity — And That’s the Point

Fri, 11 Apr 2025 03:28:27 GMT

In a now-viral Reddit comment, a Perplexity co-host dropped a quiet bombshell: “It’s going to be difficult. Especially with Pro/Reasoning/Deep Research modes, it’s not clear to me if SEO will be a…

How to Force Google to Index Your Site FAST (Even If It’s Ignoring You)

Sat, 05 Apr 2025 08:39:13 GMT

Google doesn’t automatically index every page you create. If your content is stuck in "indexing limbo," it’s invisible to search engines—no traffic, no sales, no growth. Let’s fix that! Step 1…

AI SEO Guide: How to Rank Website on Deepseek Search Effectively?

Sat, 05 Apr 2025 04:39:42 GMT

let’s break down how to rank your website on Deepseek (or any AI-powered search engine) in an actionable way. Think of it like making a new friend—you want to be helpful, authentic, and easy to…

AI SEO Guide: How to Rank Your Website on ChatGPT?

Sat, 05 Apr 2025 04:35:51 GMT

Let’s break it down like we’re chatting over coffee ☕—how do you get your website to rank or show up well in ChatGPT responses (aka “AI-driven search” or “AI answer engines”)? Unlike Google SEO, this…

AI SEO Guide: How to Rank Your Website on Perplexity AI?

Sat, 05 Apr 2025 04:24:08 GMT

Ranking your website on Perplexity AI, one of the leading AI-powered answer engines, involves a blend of traditional SEO techniques and strategies tailored to its unique algorithm. Let’s dive into an…

From Audience to Community: How Indian Media Can Build with the People, Not Just for Them

Fri, 04 Apr 2025 03:12:59 GMT

India is not one market. It’s not even 29 states. It’s a billion communities , each with their own stories, languages, and ways of experiencing the world. And yet — most news organizations still push…

AI is Rewriting the App Store Playbook – and It’s Just Getting Started

Thu, 03 Apr 2025 06:29:09 GMT

Credit to Jeffry for spotting this shift Something big just happened. For the first time ever, AI apps aren’t just making waves—they’re taking over. In April, ChatGPT officially became the #1 most…

Mastering Mind Maps in NotebookLM: A Simple Guide

Thu, 03 Apr 2025 02:04:04 GMT

Ever feel overwhelmed by a mountain of information? Whether you're researching, learning something new, or planning a project, it’s easy to get lost in the details. That’s where Mind Maps in…

How Google’s Gemini Decides When to Use Grounding for User Queries

Wed, 02 Apr 2025 02:49:32 GMT

Artificial intelligence is becoming smarter every day, but one of the biggest challenges AI models face is ensuring their responses are accurate and up to date. Google’s Gemini models have a solution…

How Instagram Reels Can Boost Your Google Search Presence?

Wed, 02 Apr 2025 02:25:21 GMT

Ravi : Bro, I just searched for “gardening tips” on Google, and guess what? I saw Instagram Reels right in the search results! Priya : Wait, what? Instagram Reels on Google? I thought Google only…

Why People Are Tuning Out the News? A Growing Trend Of "News Avoidance"

Wed, 02 Apr 2025 02:05:59 GMT

The Big Switch-Off Are you tired of the endless cycle of bad news? You're not alone. Across the world, more and more people are choosing to avoid the news because it feels too negative, repetitive…

Microsoft AI Tour Wraps Up with Groundbreaking Insights from Korea and Japan!

Tue, 01 Apr 2025 03:54:30 GMT

Hey everyone! Neha here from Microsoft, and I’m thrilled to share some electrifying highlights from our just-concluded Microsoft AI Tour in Korea and Japan . This wasn’t just another event—it was a…

Google Discontinues AI While Browsing: What It Means for Users and Publishers

Mon, 31 Mar 2025 12:19:20 GMT

Hey there! Let’s talk about a recent move by Google that has sparked conversations across the web. On March 27, 2025, Google officially discontinued its "AI while browsing" feature (previously known…

Google News Publication Centre is Changing: What You Need to Know

Mon, 31 Mar 2025 12:04:56 GMT

Big Changes Coming to Google News in March 2025 Google News is making a big shift! Starting in late March 2025, publication pages will be automatically generated. This means that publishers will no…

Explainer: Does Removing Old Articles Help Your Crawl Budget & Rankings?

Wed, 26 Mar 2025 04:19:42 GMT

If you’ve ever wondered whether deleting old blog posts or pruning pages from your website will boost your Google rankings, here’s the simple answer: It depends . Let’s break it down with insights…

Explainer: How Google Treats AI-Generated Content & Its Impact on SEO?

Wed, 26 Mar 2025 03:42:49 GMT

Google’s Stance on AI-Generated Content Google doesn’t inherently penalize websites for using AI tools to create content. Their focus is on quality , not how the content is made. As Danny Sullivan…

Does Google Favor Big Brands Over Small Creators? Here’s What Google Says

Wed, 26 Mar 2025 03:11:55 GMT

The Big Concern: Is Google Shrinking the Web for Independent Creators? Smaller bloggers, independent publishers, and niche creators have long worried that Google’s algorithm favors major publishers…

Explainer: Does Hiring Freelance Writers from Penalized Sites Hurt Your Google Ranking?

Wed, 26 Mar 2025 02:57:17 GMT

Google’s Search Liaison, Danny Sullivan, recently addressed a common concern: If you hire freelancers who previously worked on sites hit by Google penalties (like spam or low-quality content), will…

How To Turn off or Disable Google AI Overview? - Most Searched Keyword in Google USA

Sat, 22 Mar 2025 04:38:04 GMT

Let’s talk about breakups—not the romantic kind, but the digital ones. In the US, one of the hottest search terms right now is “how to turn off Google AI Overview.” Sounds dramatic, right? But it…

Traffic is Out, Influence is In: The New Rules of Digital Marketing

Wed, 19 Mar 2025 14:45:28 GMT

Let’s be real : the digital marketing game is changing. Fast. If you’re still obsessing over traffic as your ultimate goal, it’s time to hit pause and rethink your strategy. Why? Because the rules of…

Why SEOs Are Hitting ‘Quit’: The Burnout Crisis Behind Google’s Relentless Updates

Tue, 18 Mar 2025 03:36:48 GMT

Picture this: You’ve spent months working hard, following all the “rules” to get your clients’ websites to rank on Google. Then, one morning, you wake up, check the rankings, and… poof ! Their sites…

Gen Z: The Generation of Rejection

Mon, 17 Mar 2025 05:57:13 GMT

As we step into 2025, Generation Z is making its mark on the world. With over 2.4 billion individuals globally, Gen Z makes up about 30% of the global population and is projected to contribute…

AI Mode in Robots Meta Tag: What SEOs Need to Know Now

Mon, 10 Mar 2025 03:21:30 GMT

The world of search is evolving fast, and if you’re into SEO, you need to understand the latest update: A I Mode in the robots meta tag . Google has quietly rolled out AI Mode in Search Labs , and…

How to Encode Various Types of Prices in Structured Data

Mon, 17 Feb 2025 02:51:03 GMT

Structured data helps search engines understand content better, and for merchants, it ensures that product prices are displayed correctly in search results. Google has recently updated its Merchant…

DeepSeek R1: The $6M AI Model Redefining the Game and Challenging OpenAI’s $600M Giant

Tue, 28 Jan 2025 04:26:47 GMT

It’s happening. A seismic shift in the world of AI is upon us, and this time, the epicenter isn’t Silicon Valley—it’s China. DeepSeek, a relatively lesser-known AI company, has done the unthinkable…

Updated Feature Availability for Breadcrumb Markup: What SEOs Should Know?

Tue, 28 Jan 2025 03:43:34 GMT

Google has made an important update regarding the availability of breadcrumb markup in search results, and SEOs need to take note of how this change might impact desktop and mobile visibility…

AI Face-Off: DeepSeek vs ChatGPT – Which One Suits You Best?

Tue, 28 Jan 2025 03:04:30 GMT

Artificial Intelligence (AI) is changing the way we work, learn, and interact with technology. Two popular AI tools making waves are DeepSeek and ChatGPT . But which one is better? And more…

TikTok Goes Dark in the U.S.: Perplexity AI’s Bold Merger Bid and What It Means for the Future

Sun, 19 Jan 2025 13:32:40 GMT

In a surprising twist, Perplexity AI has submitted a bid to merge with TikTok U.S., aiming to reshape the social media and AI landscape. This move comes as TikTok faces increasing scrutiny and a…

Google’s New Recommendations for Review Snippets

Thu, 16 Jan 2025 03:33:42 GMT

Google has rolled out an update to its review snippet documentation as of January 15 , adding a critical recommendation for websites and businesses that utilize ratings and reviews. This update…

Google's New Guidelines for News and Discover: What They Mean and Why They Matter

Wed, 15 Jan 2025 03:37:10 GMT

Google has introduced new rules for content in News and Discover , focusing on transparency and trust. If you're a publisher or content creator, understanding these guidelines is essential to keep…

Google Search Falls Below 90% Market Share: Is This the Dawn of a New Search Era?

Wed, 15 Jan 2025 02:51:32 GMT

Google Falls Below 90% Market Share: Is This the Start of a New Era for Search? For the first time in almost a decade, Google’s global search market share has dropped below 90%. This might not seem…

Unlock the Power of Hourly Data: Google Search Console’s Latest Export Feature!

Thu, 09 Jan 2025 12:53:24 GMT

New Search Console Feature: Export Hourly Data for the Last 24 Hours! 📈 Exciting news from Google Search Console! Remember when they rolled out the 24-hour view in Performance Reports last month?…

Building a Bridge: How Indian VCs Are Eyeing European Tech Startups

Thu, 09 Jan 2025 04:47:22 GMT

A New Era of Cross-Border Investments In a rapidly evolving global startup ecosystem, Indian venture capitalists (VCs) are increasingly setting their sights on European tech startups . With Europe…

How Indian and European Startups Are Leveraging the Creator Economy for Growth

Tue, 07 Jan 2025 11:21:50 GMT

The creator economy has transformed from a niche digital trend into a $100 billion global industry , empowering startups to connect with audiences in authentic, innovative ways. Whether it’s an…

How Europe and India Are Shaping the Future of Green Tech Startups

Tue, 07 Jan 2025 11:16:01 GMT

The Green Tech Revolution The European Green Deal is our new growth strategy. It will help us cut emissions, create jobs, and drive innovation. - Ursula von der Leyen , President of the European…

Is AI Advancing Too Quickly? Godfather of AI Warns of the Risks

Sat, 28 Dec 2024 03:17:15 GMT

Artificial Intelligence (AI) has long been hailed as the technology of the future, but could its rapid advancement pose a threat to humanity? Prof. Geoffrey Hinton, a British-Canadian computer…

AI Meets the Brain: Effortless Learning or a Risky Shortcut to the Future?

Fri, 27 Dec 2024 08:41:03 GMT

Imagine waking up and knowing how to play the piano, solve complex math problems, or even recover from an injury—all without putting in hours of practice. Sounds like a sci-fi movie, right? Well…

Writers, It's Time to Rewrite the Rules with AI in 2025!

Fri, 27 Dec 2024 04:25:42 GMT

As the world marches further into the age of AI, whispers have turned into roars: “Writers are being replaced.” “AI writes better, faster, cheaper.” Let’s take a moment to pause, breathe, and set the…

Faceted Navigation: How to Optimize Crawling and Save SEO Resources

Fri, 27 Dec 2024 04:02:40 GMT

Faceted navigation is a handy feature for users, allowing them to filter products or content by various criteria (like size, color, or price). But for search engines, it can be a crawling nightmare…

Why HTTP Caching Matters for SEOs and Website Performance

Fri, 27 Dec 2024 03:13:36 GMT

Have you ever noticed that some websites load almost instantly, while others take forever? Often, this difference comes down to one critical factor: HTTP caching . For SEOs and webmasters…

The Stories That Defined 2024: Top Google Searches in the USA and India

Thu, 26 Dec 2024 04:05:29 GMT

Every Google search tells a story, and in 2024, those stories wove a tapestry of curiosity, passion, and engagement across the globe. From cricket fever to political dramas, here’s a deep dive into…

ChatGPT Search: A Game Changer for Editors, Publishers, and Beyond

Mon, 23 Dec 2024 13:15:36 GMT

On December 16, OpenAI unveiled that ChatGPT Search is now available for all free-tier users on both the desktop version and the mobile app. This update promises to redefine the way editors…

AI in Publishing – Mistakes You Should Avoid in 2025

Mon, 23 Dec 2024 07:54:57 GMT

Hello, dear readers! Today, we’re diving into a fascinating yet critical topic: the common mistakes publishers, newsrooms, and CMS teams make while adopting AI. AI is like a double-edged sword—it has…

AI in 2025: How It Will Transform Businesses Across Industries

Mon, 23 Dec 2024 04:54:25 GMT

Artificial intelligence (AI) is not just a futuristic concept—it’s actively shaping the present and gearing up to revolutionize businesses by 2025. From retail to healthcare, manufacturing to…

Srinivasa Ramanujan: The Genius Who Bridged Worlds and Inspired AI

Sun, 22 Dec 2024 05:24:09 GMT

On this day, we celebrate the birth anniversary of Srinivasa Ramanujan, a mathematical genius whose work continues to shape not just mathematics but also modern technology, including artificial…

Google's Monopoly Fix: A Turning Point for Search and Competition

Sun, 22 Dec 2024 05:01:50 GMT

Google is in hot water after a U.S. court ruled in August 2023 that it had unfairly held a monopoly over online search. The court, led by Judge Amit P. Mehta, found that Google used its financial…

The Inspiring Story of Britannica: From Bookshelves to AI Brilliance

Sun, 22 Dec 2024 04:50:13 GMT

For nearly 250 years, Encyclopaedia Britannica symbolized human knowledge. Its beautiful, gold-embossed volumes were more than just reference books—they were treasures passed down generations, often…

OpenAI Brings ChatGPT to Your Landline: Introducing 1-800-CHATGPT

Sun, 22 Dec 2024 04:10:24 GMT

In a groundbreaking move to make AI accessible to everyone, OpenAI has launched a new feature allowing users to interact with ChatGPT via a simple phone call. This innovative step ensures that even…

How Google Handles 3xx and 4xx Errors in Robots.txt Fetching?

Sun, 22 Dec 2024 04:06:29 GMT

When Google crawls a website, the robots.txt file serves as a roadmap, defining what content search engines can or cannot access. But what happens when Google encounters 3xx (Redirection) or 4xx…

YouTube’s New Crackdown on Misleading Titles and Thumbnails Begins in India

Sun, 22 Dec 2024 03:20:30 GMT

YouTube recently announced that it will remove videos with misleading titles or thumbnails , focusing first on breaking news or current events content. This move aims to ensure viewers get accurate…

Why Does Google Delete 5-Star Reviews?

Fri, 20 Dec 2024 05:30:57 GMT

Based on research by GMBapi.com Have you ever noticed that some of your 5-star reviews disappeared from your Google Business Profile? You’re not alone. Google has been cracking down on fake, spammy…

5xx Server Errors & Robots.txt: How Google Manages Crawling When Things Go South

Fri, 20 Dec 2024 03:21:44 GMT

When Google attempts to crawl a website, it first checks the robots.txt file to see which pages it can access. This file tells search engines which sections of the site are off-limits. But what…

December 2024 Google Spam Update Rolling Out Globally

Fri, 20 Dec 2024 03:02:59 GMT

December 19, 2024 – Google has announced the rollout of its December 2024 spam update, a routine effort to enhance search quality and combat spam across all languages and regions. This update is part…

Google About AI in SEO: A Creative Partner, Not a Replacement

Thu, 19 Dec 2024 02:21:27 GMT

Artificial Intelligence (AI) is no longer just a buzzword in digital marketing—it’s a game-changing tool reshaping how we create, optimize, and manage content. At major industry events like Google’s…

Expand with Intent, Not Volume: Safeguard Your Site’s Reputation the Right Way

Wed, 18 Dec 2024 03:48:00 GMT

Expanding into new content areas can unlock significant growth opportunities for your website—boosting traffic, driving revenue, and increasing brand visibility. However, overextending into unrelated…

Google: Third-Party vs In-House Content (Sites within a site) Why It Matters More Than Ever in SEO

Wed, 18 Dec 2024 03:25:21 GMT

At the Google Search Central Conference December 2024 in Zurich, one of the most impactful messages for SEOs and content creators came from John Mueller: “If you’re only writing for Google, you’re…

Disallowing AI Crawlers: A Guide for SEOs and Technical Teams

Wed, 18 Dec 2024 03:12:21 GMT

A popular technical question at the Google Search Central Conference December 2024 in Zurich revolved around managing AI crawlers and their impact on normal search crawling. The session shed light on…

AI-First Content Creation: The Balance Between Automation and Human Touch

Wed, 18 Dec 2024 03:02:55 GMT

The rise of AI in content production was a focal point at the Google Search Central Conference December 2024 in Zurich, sparking crucial discussions around its role and limitations. A key question…

Google's Whisk: Visualize Your Ideas with a Fun New Image Prompting Tool

Tue, 17 Dec 2024 10:48:31 GMT

Google Labs has introduced its latest experiment, Whisk , a tool designed to turn your creative ideas into visuals effortlessly. Currently available via a waitlist, Whisk combines cutting-edge AI…

Break Language Barriers with YouTube's Auto Dubbing Feature! 🌍🎙️

Mon, 16 Dec 2024 11:35:28 GMT

Connecting the World Through Language Ever wanted to learn something new from a creator in another country but struggled with language barriers? YouTube's new Auto Dubbing feature is here to make…

Would you pay $20 a month to use an AI chatbot? Or do you still prefer Google?

Mon, 16 Dec 2024 10:44:05 GMT

A quiet revolution is happening in the way we search for information online. AI chatbots like Perplexity and ChatGPT are slowly but surely becoming the go-to tools for many tech-savvy users…

Subject: Greetings from 2026: SEO is Alive, But It’s Wearing a New Hat

Mon, 16 Dec 2024 03:35:02 GMT

Dear Digital Marketer of 2024, I write to you from the year 2026 , where SEO is not just alive—it’s thriving, but oh boy, has it put on some futuristic shades. You probably thought Google’s Search…

Is Social Media The New Google? Gen Z Turns To Google 25% Less Than Gen X When Searching

Sun, 15 Dec 2024 12:48:58 GMT

In a seismic shift in online behavior, Generation Z is redefining how we search for information, challenging the dominance of search engines like Google. According to insights reported by Forbes , a…

Google to Roll Out More Core Updates

Sun, 15 Dec 2024 03:45:38 GMT

Google is stepping up its game with more frequent core updates. Why? To make sure search results work better with AI, prioritize useful content, and keep users happy. This means SEOs and business…

UnitedHealthcare, AI, and Claim Denial Controversy: A Deep Dive

Sat, 14 Dec 2024 13:38:05 GMT

UnitedHealthcare, the largest health insurer in the U.S., has come under fire for its use of artificial intelligence (AI) in handling medical claims. While AI was expected to streamline and enhance…

Why Google’s 24-Hour Data is a Game-Changer for SEO, Content & Business Teams

Fri, 13 Dec 2024 16:00:07 GMT

Imagine waking up to a treasure chest every morning. No, not gold coins—but something even more valuable for your website: fresh, actionable SEO data from the last 24 hours! That’s exactly what…

YouTube Ads: Paying to Watch or Paying to Skip – The Ultimate Win-Win (for YouTube)

Fri, 13 Dec 2024 15:22:48 GMT

YouTube, oh YouTube! The ultimate timepass machine where you go to watch "how to make biryani in 10 minutes" but end up watching a dog skateboarding in Canada. And just when you're about to learn the…

The Future of CAs with AI: Transforming Challenges into Opportunities

Fri, 13 Dec 2024 03:20:31 GMT

The world of Chartered Accountancy (CA) is evolving rapidly, and Artificial Intelligence (AI) is at the heart of this transformation. For decades, CAs have been trusted advisors, helping businesses…

One Chat Query Takes 2 - 4 Cups of Water. Is AI Draining Our Planet Dry?

Fri, 13 Dec 2024 03:07:00 GMT

Artificial Intelligence (AI) is often hailed as the technology of the future, solving problems from healthcare to transportation. However, beneath its shiny exterior lies a less-discussed issue: AI…

When AI Meets Nature: Saving Elephants, One Alert at a Time

Fri, 13 Dec 2024 01:22:10 GMT

In a heartwarming and innovative move, an AI-powered camera system in Odisha’s Rourkela forest division recently saved three elephants from a potentially fatal accident. The system alerted…

Why Are Users Coming Less to Google?

Fri, 13 Dec 2024 00:52:57 GMT

The way we search for information is evolving. For years, Google has been the go-to source for answers, from simple queries to complex questions. But now, with the rise of AI-powered applications…

The Impact of Back-to-Back Google Core Updates: Challenges and Opportunities

Fri, 13 Dec 2024 00:27:42 GMT

Google's recent back-to-back core updates in November and December 2024 have stirred significant discussions within the SEO and publishing communities. While these updates aim to improve the…

How Gemini 2.0 Advances Google’s AI Strategy: An Easy Explainer

Thu, 12 Dec 2024 05:12:49 GMT

Google’s new AI model, Gemini 2.0 , is not just an upgrade—it’s a major step forward in how artificial intelligence can understand, organize, and act on information. Let’s break it down in simple…

Google Unveils Gemini 2.0: Ushering in the Agentic Era of AI

Thu, 12 Dec 2024 05:05:11 GMT

In a monumental leap forward, Google has officially launched Gemini 2.0 , its most advanced AI model to date, designed for the “agentic era.” This next-generation AI system goes beyond understanding…

Is Google Redirecting Affiliate Revenue From Publishers to YouTube?

Thu, 12 Dec 2024 04:11:30 GMT

Over the past few months, a curious trend has emerged: publishers dependent on affiliate revenue are feeling the squeeze, while YouTube’s affiliate program is expanding rapidly. Could this be a…

Google’s New Update on How Crawlers Handle Cache Control Headers

Mon, 09 Dec 2024 11:39:41 GMT

Google has recently updated its documentation to explain how its crawlers deal with cache control headers. This information was previously shared in a blog post, but now it's officially part of…

Google’s 40+ Canonicalization Signals: More Than Just a “Rel=Canonical” Story

Sun, 08 Dec 2024 19:42:34 GMT

Did you know Google taps into over 40 signals to figure out canonicalization? Yep, it’s not just about your trusty rel="canonical" tag. Google’s system digs deeper, considering redirects, x-default…

Clustering and Localization: How Google Keeps It All Organized

Sun, 08 Dec 2024 19:34:59 GMT

During a recent episode of Search Off The Record , Google’s Allan Scott shared fascinating insights into how Google deals with clustering and localization. If you’ve ever wondered how Google decides…

How Google Decides "The Best URL": Clustering and Canonicalization Explained

Sun, 08 Dec 2024 19:22:03 GMT

In a recent episode of Search Off the Record , Google’s John Mueller, Martin Splitt, and Allan Scott pulled back the curtain on two crucial—and often misunderstood—concepts in SEO: clustering and…

Is SEO Still Worth It? A Reddit Post Sparks an Industry Reflection

Sun, 08 Dec 2024 19:08:04 GMT

Scrolling through the r/SEO subreddit, we stumbled upon a post that seemed to encapsulate the collective frustration of many in the SEO industry today. The user, overwhelmed by the shifting dynamics…

News/Media Alliance (NMA) Criticizes Google's Updated Site Reputation Abuse Policy

Sun, 08 Dec 2024 14:04:37 GMT

The News/Media Alliance (NMA) has expressed strong opposition to Google’s recent changes to its site reputation abuse policy, urging federal agencies to intervene. In a letter addressed to the…

Can You Make an AI Say “I Love You”? Meet Freysa.ai

Sat, 07 Dec 2024 06:16:00 GMT

Ever thought about charming an AI into saying “I love you” ? Now you can! Freysa.ai is a fascinating project by a group of anonymous developers who are redefining how we think about AI. Their latest…

Why Did ChatGPT's Paid Plan Jump to $200? And Will Anyone Pay That Much?

Sat, 07 Dec 2024 05:58:51 GMT

ChatGPT's premium version, once priced at a modest $20 per month , has skyrocketed to $200 per month , sparking widespread debate. The steep price hike is accompanied by new features, but it begs the…

Traffic Dropped? What to Do After Google’s November 2024 Core Update: A Step-by-Step Guide

Sat, 07 Dec 2024 05:50:57 GMT

Google’s November 2024 Core Update has officially concluded, and for many businesses, it’s been a whirlwind of changes. Some websites have seen a surge in traffic and visibility, while others are…

Is Traffic Still Relevant When the Money Comes from AI and Google Deals?

Fri, 06 Dec 2024 04:16:10 GMT

But in 2024, the digital landscape is shifting. AI-powered platforms, growing communities like Reddit, and new monetization models are challenging the relevance of traffic as the key metric for…

How Gen Z Navigates the Web: Insights Based on Rand Fishkin’s Web Theory

Fri, 06 Dec 2024 03:58:45 GMT

Rand Fishkin’s Theory of Web Journeys provides a fascinating lens to understand how modern users explore the web. Drawing from his analysis and my own observations of Gen Z behavior , it’s clear that…

Branded vs. Generic Searches: What Do Google Users Really Look For?

Fri, 06 Dec 2024 03:21:53 GMT

Is Google primarily a tool for discovering new information, or is it a gateway for users who already know what they’re looking for? In a recent analysis, Rand Fishkin, founder of SparkToro, explored…

Google Unveils PaliGemma 2: A Leap Forward in Vision-Language Models

Fri, 06 Dec 2024 02:59:22 GMT

Google has officially introduced PaliGemma 2 , the next-generation vision-language model (VLM) designed to revolutionize how artificial intelligence interprets and integrates visual and textual…

Perplexity Expands Publisher Program with New Partnerships Across the Globe

Thu, 05 Dec 2024 17:36:53 GMT

Perplexity, the AI-powered search engine renowned for delivering factual and valuable answers, has announced a significant expansion of its publisher program . Prominent news organizations including…

Google Search Personalization: How to Check, Manage, and Control Your Results

Thu, 05 Dec 2024 17:06:16 GMT

What is Google Search Personalization? Google Search personalization tailors search results based on your previous activities, preferences, and settings within your Google account. By analyzing data…

Google's Top Queries: Entertainment Crushes News, Food, and Adult Content

Thu, 05 Dec 2024 04:03:53 GMT

Have you ever stopped to wonder what the internet is really searching for? Sure, you’d assume the usual suspects—news, food, adult content—dominate Google’s search demand. But thanks to a fascinating…

What Are People Really Searching for on Google? A Look at Search Intent

Thu, 05 Dec 2024 03:44:31 GMT

For years, the SEO industry has been chasing rankings, optimizing pages, and strategizing for Google. But amidst all the data crunching and keyword research, one simple, powerful question was somehow…

Google November 2024 Core Update: Rollout Delays and What SEOs Should Do Next

Thu, 05 Dec 2024 02:51:43 GMT

Google announced its November 2024 Core Update on November 11, 2024 , with the promise of completing the rollout within two weeks. As of December 5, 2024 , the update has yet to be confirmed as…

Google Search Console vs. GA4: Which One is Better for Tracking SEO Data?

Sat, 30 Nov 2024 03:05:40 GMT

Tracking SEO performance is critical for any digital strategy, but the question arises: Should you rely on Google Search Console (GSC) or Google Analytics 4 (GA4)? While both tools are from Google…

Google Discontinues Sitelinks Search Box Feature: What It Means for Your Website

Sat, 30 Nov 2024 02:51:51 GMT

On November 29 , Google announced the removal of the Sitelinks Search Box documentation and the archiving of the nositelinkssearchbox rule , signaling the end of the sitelinks search box feature in…

What to Do When Your Site Receives a Manual Action Penalty: A Day-by-Day Explainer

Fri, 29 Nov 2024 03:48:28 GMT

A manual action penalty from Google is a serious issue, but it’s not the end of the road. Manual actions occur when a human reviewer at Google determines that your site violates Google’s guidelines…

When Traffic Drops or Penalties Hit: Stop Calling Google, Start Fixing Internally

Thu, 28 Nov 2024 02:52:10 GMT

A sudden drop in traffic or a penalty from Google can feel like a punch to the gut. The first instinct for many is to blame Google and reach out to their paid support, tech partnerships, or even…

Blocking AI Bots in Robots.txt: A Comprehensive Guide

Thu, 28 Nov 2024 02:35:31 GMT

The exponential growth of AI and web crawling technologies has introduced many AI-driven bots that access and analyze websites. While some bots provide value (e.g., improving search engines or…

Is the Role of a Political Strategist and Data Analyst Over? Examining Recent Election Outcomes

Sun, 24 Nov 2024 06:26:28 GMT

The recent electoral results in Haryana and Maharashtra and the perceived disconnect between political strategies, exit polls, and actual outcomes have reignited debates about the role of political…

Google Tests Removing EU News Content From Search, News & Discover - Impact and Insights Explained

Fri, 22 Nov 2024 03:39:32 GMT

Google is conducting a new experiment in Europe that could have significant implications for both the tech giant and news publishers. This move, tied to compliance with the European Copyright…

The DOJ Wants Google to Sell Chrome: What’s Happening and Why?

Fri, 22 Nov 2024 02:47:58 GMT

In a big move against tech giant Google, the U.S. Department of Justice (DOJ) has proposed that Google sell its popular web browser, Chrome. This recommendation is part of a broader effort to limit…

Google Introduces Page Annotations Feature and Opt-Out Option on iOS

Fri, 22 Nov 2024 02:34:21 GMT

November 20, 2024 — Google has made updates to its iOS app by adding a new Page Annotations feature and providing users with an option to opt out if they choose. What is the Page Annotations Feature?…

How Big Is ChatGPT's Market Share of Search?

Wed, 20 Nov 2024 03:17:09 GMT

The search landscape has been dominated by Google for years, but recent data hints at growing competition from alternative platforms, including AI-driven tools like ChatGPT. Thanks to Rand Fishkin’s…

SEO Scores? Think Again—Google Doesn’t Care, and Neither Should You

Wed, 20 Nov 2024 02:10:59 GMT

If you’ve ever been in a meeting about SEO, you’ve probably heard someone say, “What’s our Domain Authority?” or “How can we increase our SEO score?” It’s not just junior marketers who talk about it…

Google’s Updated Guide to Search Ranking Systems: What You Need to Know

Wed, 20 Nov 2024 01:36:50 GMT

Google has recently updated its guide on search ranking systems to clarify how page-level and site-wide signals influence rankings. This update also expands on FAQs from Google’s March 2024 blog…

Google's Updated Site Reputation Abuse Policy Explained

Wed, 20 Nov 2024 01:27:02 GMT

What’s Changed? Google updated its policy on site reputation abuse to clarify that using third-party content to exploit a site’s ranking signals is against the rules. This applies even if the site…

ChatGPT Takes Over: Now More Searched Than News on Google India

Sun, 17 Nov 2024 12:28:22 GMT

In a surprising trend, ChatGPT, the popular AI chatbot, has become one of the most searched terms on Google in India. As of November 2024, it has even surpassed searches for the term "news," marking…

Surge in Google Searches on Immigration and H1B Visa in India Post Trump's Win

Sun, 17 Nov 2024 08:55:44 GMT

The U.S. presidential election often casts ripples far beyond its borders, and the 2024 election of Donald Trump for another term has proven no exception. In India, the immediate aftermath has seen a…

Google’s November 2024 Core Update – What It Means for SEOs?

Tue, 12 Nov 2024 03:29:04 GMT

Today, Google announced a new change to how it ranks search results, called the November 2024 core update. This update aims to show people more helpful and reliable content when they search online…

SEO News Update: Majority of Sites Hit by Google’s September 2023 Helpful Content Update Show Limited Recovery

Thu, 07 Nov 2024 05:13:47 GMT

Glenn Gabe , an SEO expert, recently shared insights on social media platform X , tracking the recovery of about 400 sites affected by Google’s September 2023 helpful content update. Here’s what he…

Google's Latest Update: Link Inclusion on Mobile Pages for Large Websites

Thu, 07 Nov 2024 05:00:14 GMT

What’s New? Google recently added a best practice in its crawl budget documentation for large websites that use separate HTML for mobile and desktop pages. This update emphasizes the importance of…

Introducing ChatGPT Search: Instant, Timely Answers with Relevant Web Links!

Fri, 01 Nov 2024 03:14:04 GMT

OpenAI has introduced a new feature called ChatGPT Search, enhancing the ChatGPT experience by integrating real-time web search capabilities. This update allows users to access up-to-date information…

Quality Content, Zero Traffic: How Google’s Penalties Devastate Content Businesses

Thu, 31 Oct 2024 03:36:22 GMT

For many content creators and publishers, Google’s penalties aren’t just temporary setbacks—they’re devastating, often driving companies to the brink of bankruptcy. Recent discussions at Google’s…

Why Are US Election Results on Google India Showing More US Websites?

Wed, 30 Oct 2024 06:09:58 GMT

With the 2024 US elections approaching, we’ve noticed something interesting when searching for election-related information on Google India. The search results are mostly showing US-based websites…

Core Web Vitals: Ranking Factor But Not a Major Ranking Factor

Wed, 30 Oct 2024 05:56:06 GMT

Since the introduction of Core Web Vitals (CWV) , there has been ongoing discussion about its impact on search rankings. While CWV is important for user experience, it is not a major ranking factor…

Is Google Downgrades Rankings of Content Unrelated to Main Site Theme? What SEOs Need to Know

Wed, 30 Oct 2024 04:16:38 GMT

Google's Focus on Relevant Content Recently, Google confirmed that content drastically different from the main theme of a website may result in a ranking downgrade. This change is part of Google’s…

What is Centerpiece Annotation? How It Works?

Wed, 30 Oct 2024 04:09:24 GMT

Centerpiece Annotation is a system used by Google to identify and weigh the most important or relevant content on a webpage. Google’s algorithms analyze the structure and meaning of the content on a…

AI Overviews in Search: What SEOs Need to Know About the Impact on Traffic and Content Visibility

Tue, 29 Oct 2024 02:26:34 GMT

The rise of AI Overviews in Google Search has introduced a new way for users to find quick answers and discover relevant content. While this might seem like an exciting development for users, it…

Google: NOT Testing Its 'Site Reputation Abuse' Algorithm At This Time

Tue, 29 Oct 2024 02:12:43 GMT

Recently, Google has made significant efforts to address site reputation abuse, a practice where third-party content is hosted on reputable domains to manipulate search rankings. The policy, aimed at…

Recap: Key Takeaways from Google Search Fundamentals Training for News Publishers

Tue, 29 Oct 2024 01:41:55 GMT

On October 25, 2024 , Google hosted a Search Fundamentals Training at their Gurugram office for Indian news publishers. The training covered critical areas for improving website performance in Google…

AI Overviews in Google Search Now Available in Hindi, Rolling Out to Over 100 Countries

Tue, 29 Oct 2024 01:26:19 GMT

Google has significantly expanded its AI Overviews in Search, a powerful feature designed to help users find information more easily and connect with publishers, businesses, and creators across the…

80% of Publishers Report Google Discover Traffic Drops of Up to 50% Following August Core Update

Mon, 28 Oct 2024 12:52:15 GMT

A recent SEO poll of major publishers across India reveals a substantial decline in Google Discover traffic following the August 2024 Core Update and subsequent unconfirmed updates. The results show…

Google Search Console Now Shows Same-Day Data: A Big Boost for SEOs

Mon, 28 Oct 2024 11:51:03 GMT

Google has made an exciting change to Search Console— you can now see data on the same day ! This update will make life easier for SEOs, allowing them to track website performance in real-time rather…

YouTube Introduces Channel-Level Ad Blocking Controls: What You Need to Know

Mon, 28 Oct 2024 04:21:22 GMT

YouTube is making it easier for creators to manage their ad settings directly within the YouTube platform, without needing to go through AdSense. This new feature introduces channel-level ad blocking…

ARIA Labels Don’t Boost SEO – Here’s What You Need to Know

Mon, 28 Oct 2024 03:57:59 GMT

What is ARIA? ARIA (Accessible Rich Internet Applications) is a set of special attributes you can add to HTML elements. These attributes help make web content more accessible to people with…

Google: AI Isn’t Going Away, So Don’t Fall Behind

Mon, 28 Oct 2024 03:50:31 GMT

John Mueller’s Thoughts on AI In a recent post on LinkedIn, John Mueller shared his views on the future of Artificial Intelligence (AI). He made it clear that "AI is not going to go away." He also…

Best Practices for URL Structure in SEO: A Detailed Guide

Fri, 25 Oct 2024 03:42:21 GMT

Google places significant importance on well-structured URLs for better indexing and SEO performance. Here’s a detailed guide to help SEO professionals and content creators optimize URLs: 1. Use…

How to Use Google Trends for SEO and Content Strategy?

Fri, 25 Oct 2024 03:06:49 GMT

Google Trends is a powerful tool for SEO professionals and content creators to understand user behavior and identify trending topics. Here’s a detailed guide to effectively use Google Trends: 1…

New Favicon Guidelines from Google (Updated October 24th, 2024)

Fri, 25 Oct 2024 02:52:02 GMT

On October 24th, 2024 , Google released updated guidelines for favicons in Google Search results. Favicons play an essential role in how users recognize and interact with websites in search results…

The Secret Superpower Every SEO Needs: Technical SEO

Tue, 22 Oct 2024 03:02:08 GMT

Imagine this: you’ve got the most amazing content, packed with killer keywords, and a ton of great backlinks. Yet somehow, your rankings aren’t where they should be. What’s going on? The truth is, if…

Google Announces Removal of Sitelinks Search Box from Search Results

Tue, 22 Oct 2024 02:39:06 GMT

Highlights: The sitelinks search box will be removed globally from Google Search on November 21, 2024. The change does not affect search rankings or other sitelinks visual elements. There is no…

When Should Early-Stage Startups Invest in SEO? A Simple Guide

Mon, 21 Oct 2024 02:57:32 GMT

SEO (Search Engine Optimization) is a powerful tool for startups to build long-term success, but knowing when to invest can be tricky. Unlike paid ads, SEO takes time to show results, so it’s…

How to Optimize a Product Page for Your eCommerce Site: A Simple Guide

Sat, 19 Oct 2024 03:42:41 GMT

Let's have a chat about optimizing a product page on your eCommerce site! Whether you're selling clothing, electronics, or anything in between, a well-optimized product page is essential for turning…

AI for Wildlife Safety: How Technology is Saving Lives of Wild Animals

Sat, 19 Oct 2024 02:12:59 GMT

Artificial Intelligence (AI) has emerged as a powerful tool for addressing real-world challenges, including wildlife conservation and safety. In a recent incident in Assam, India, AI demonstrated its…

Google Shopping Gets Smarter with AI: Personal Recommendations, Virtual Try-On, and Price Tracking

Thu, 17 Oct 2024 03:11:12 GMT

Google has revamped its shopping platform using cutting-edge artificial intelligence (AI) to transform how users shop online. The new AI-powered Google Shopping, rolling out in the U.S., integrates…

Struggling to Get Your Articles Recrawled? Here Are 5 Proven Fixes!

Wed, 16 Oct 2024 02:37:47 GMT

One of the most frustrating challenges for SEOs, especially during big events or news moments, is when their articles don’t get recrawled by Google. If Google isn’t revisiting your pages, you could…

Google Analytics (GA4) Solves the Mystery of Real-Time Website Traffic with New Realtime Pages Report

Tue, 15 Oct 2024 03:00:45 GMT

Google Analytics has just made it easier to monitor your website or app’s performance in real-time. With the newly introduced Realtime Pages Report , you can now see exactly which pages are being…

Robots.txt Unreachable? Here's How to Keep Your Site Safe and SEO-Friendly

Tue, 15 Oct 2024 02:32:22 GMT

When managing a website, the robots.txt file plays an important role in telling search engines like Google which pages they should or shouldn’t crawl. But what happens if Google can’t reach your…

Is Your Website Affected by Google’s Helpful Content Update or Any Algorithm Update? You Might Be Excluded from AI Overviews

Mon, 14 Oct 2024 03:37:34 GMT

In the ever-evolving landscape of SEO and content creation, Google’s Helpful Content Update (HCU) and core algorithm updates have reshaped how content is ranked and presented. Recently, a fascinating…

What Does SEMrush Tool’s “Search Ranking Volatility is High” Mean for You?

Mon, 14 Oct 2024 02:50:43 GMT

If you’ve ever used SEMrush or other SEO tools, you might have come across the term “search ranking volatility.” This term is often accompanied by notifications like “Volatility is High!” But what…

Why Domain Authority Isn’t the Key to Ranking?

Sat, 12 Oct 2024 04:09:32 GMT

In the world of SEO, "Domain Authority" (DA) has long been seen as a key indicator of a website's ability to rank. Many marketers and website owners chase high DA scores, thinking it guarantees…

How Gen Z is Completely Changing the Way You’ll Consume News – Are You Ready?

Sat, 12 Oct 2024 03:36:34 GMT

As digital landscapes evolve, so do the behaviors and habits of news consumers. The next generation of news audiences is distinct in how they navigate and interact with information. Recent research…

AI and the Journalist: A Candid Dialogue on Partnership, Not Replacement

Fri, 11 Oct 2024 04:31:48 GMT

In recent years, artificial intelligence (AI) has made significant inroads into various industries, including journalism. As AI becomes more sophisticated, many journalists are left wondering: Am I…

Ratan Tata: The Visionary Who Quietly Shaped India's Tech Future

Fri, 11 Oct 2024 04:09:32 GMT

In an era when the world was chasing after grandiose visions, Ratan Tata quietly set in motion a series of innovations that would come to define India’s tech landscape. His leadership, though marked…

Going for Interviews? Here’s How You Can Use AI to Create Unique Content that Attracts More Traffic

Fri, 11 Oct 2024 02:34:23 GMT

When it comes to interviews, especially with celebrities like actors or actresses, crafting the right questions and ensuring your content stands out is key to attracting more readers and boosting…

Can YouTube Shorts Help You Build a Brand? - The Dilemma of Reach vs. Revenue

Thu, 10 Oct 2024 02:59:12 GMT

To analyze whether YouTube Shorts are irrelevant due to limited direct monetization but still provide reach, we need to break down the dynamics and explore how websites or channels focused on brand…

Why Isn’t Google Indexing All My Pages? A Simple Explainer On What To Check

Wed, 09 Oct 2024 02:57:24 GMT

Ever wonder why Google doesn’t seem to be showing all your website pages in search results? Don’t worry, you’re not alone. This can be frustrating, but the good news is that there are some common…

Google Clarifying Support Fields for Robots.txt: What You Need to Know

Tue, 08 Oct 2024 04:23:35 GMT

What’s Happening? Google has provided a clear update on the use of fields in your robots.txt file. They have confirmed that only certain fields are officially supported. If you’re using fields that…

Frequently Removing Content From Your Website Can Lead to a Drop in Search Rankings: Google Clarifies

Sun, 06 Oct 2024 05:56:46 GMT

Google recently clarified how they handle legal removals and content demotion for websites that frequently violate policies regarding copyright, defamation, counterfeit goods, or other serious…

SEO: Google’s Update On Organization Markup

Sun, 06 Oct 2024 05:49:57 GMT

Google recently made some updates to how organization markup is used and how they determine title links in search results. These changes might impact how your website appears on Google, especially…

Google Adds "og:title" to Title Link Sources – What It Means for You

Sun, 06 Oct 2024 05:44:21 GMT

Google has added the "og:title" tag to the list of sources it uses to create title links in search results. This change could influence how your page titles are generated by Google and displayed in…

Is Hosting Coupons Considered Spam? What Google’s Site Reputation Policy Says?

Sun, 06 Oct 2024 05:34:10 GMT

If your website hosts coupons, you might wonder whether it’s considered spam under Google’s site reputation policies. Google recently clarified their stance, especially for websites working with…

Google Removes the 'Noarchive' Meta Tag: What It Means for Your Website

Sun, 06 Oct 2024 05:20:43 GMT

Google has made a significant change that affects how certain pages appear in search results. If you’ve ever used the "noarchive" meta tag on your website, this update is for you. Here’s everything…

Google Adds Certification Markup for Products: What It Means for You

Sun, 06 Oct 2024 05:09:45 GMT

If you’re selling products online , there’s an important new update from Google that you need to know about. Starting in April 2025 , Google will be replacing the old EnergyConsumptionDetails type…

NextGen News: Understanding the Audiences of 2030

Sat, 05 Oct 2024 08:50:16 GMT

The future of news is changing as young people reshape how they consume, trust, and interact with information. This research done by FT Strategies & Knight Lab, supported by by Google News…

Explained: Does Changing Your Shopify Theme Affect SEO?

Sat, 05 Oct 2024 06:44:13 GMT

If you're thinking about switching up the look of your Shopify store, one big question might be hanging over your head: "Is changing my theme going to mess up my SEO?" Let’s break it down together…

Does AI-Written Content Affect SEO? Here’s the Truth

Sat, 05 Oct 2024 06:36:50 GMT

You might have heard a lot of talk about whether using AI to write content can hurt your website’s SEO. Some people worry that Google will “punish” sites with AI-generated content. But is that really…

Do 301 Redirects Affect SEO? A Complete Guide with Easy Tips

Sat, 05 Oct 2024 06:17:57 GMT

If you’ve ever changed the URL of a page on your website, you’ve probably heard of a 301 redirect . But do these redirects affect SEO, and if so, how? Let’s dive into what 301 redirects are, how they…

Why Aren’t My URLs Getting Indexed in Google? Simple Things to Check (with Examples)

Sat, 05 Oct 2024 06:11:41 GMT

If your URLs aren’t showing up in Google search results, it can be frustrating. But don’t worry — let’s look at some common reasons why this might be happening and what to do, with examples to help…

Myth Buster: Do Long URLs Affect SEO?

Sat, 05 Oct 2024 05:59:28 GMT

You might have heard that having a long URL could hurt your SEO and make it harder for your page to rank well on Google. But is that really true? Let’s dig in and see if long URLs are a problem or…

How to Do YouTube SEO for YouTube Shorts: Simple Tips with Examples

Sat, 05 Oct 2024 05:54:30 GMT

Want your YouTube Shorts to get more views? Here’s a quick guide on how to do SEO for YouTube Shorts — with practical examples to make it easy! 1. Use the Right Keywords Keywords are words people use…

Myth Buster: Can You Use the Same Description on YouTube and Your Website?

Sat, 05 Oct 2024 05:46:40 GMT

You might have heard that using the same description for your YouTube video and on your website could get you in trouble with Google for duplicate content . Let's break down whether that’s true or…

Google's 2024 Updates: What’s Going On?

Sat, 05 Oct 2024 05:38:36 GMT

Google’s been making some big changes this year to make sure we get the best stuff when we search online. Let’s dive into what Google has been up to and how it’s changing what we see when we search!…

Explained: Do Nofollow Links Help SEO?

Sat, 05 Oct 2024 04:30:02 GMT

If you’ve been working on your website’s SEO, you may have come across something called “nofollow links.” But what are they, and do they actually help your site’s ranking in Google? Let’s break it…

How Does Internal Linking Help SEO? A Simple Guide

Sat, 05 Oct 2024 04:17:49 GMT

If you’re trying to make your website easier for people to find, you might have heard of “SEO.” It stands for Search Engine Optimization — basically, ways to make your website show up higher in…

Ads in Google’s AI Overviews: Here’s What You Need to Know

Sat, 05 Oct 2024 03:57:59 GMT

Google just made it even easier for you to find what you need quickly — especially when you’re on the go and want a simple solution without having to do a lot of searching. Let’s break down what’s…

Google Search is Getting Smarter With AI: Here’s What That Means for You

Sat, 05 Oct 2024 03:40:28 GMT

Have you ever searched for something like “vegetarian appetizer ideas” and ended up with a confusing list of links, not sure which one to click on? Google’s new AI-powered search feature is here to…

Prioritise Initial HTML for Product Markup: Google's Clarification on Product Markup for Shopping Results

Wed, 02 Oct 2024 05:28:16 GMT

Source: Google Search Central documentation updates on Product Markup and Generating Structured Data with JavaScript - October 1st, 2023. Important Points To Consider From The Update…

SearchGPT: Your New Best Friend for Finding Information Fast

Sun, 28 Jul 2024 05:03:42 GMT

Searching online can be a hassle, but SearchGPT is here to change that. This new, smarter search tool makes it quick and easy to find exactly what you’re looking for. What is SearchGPT? SearchGPT is…

Google Analytics now monitors Google News Showcase Discover Traffic

Thu, 05 Aug 2021 04:40:38 GMT

Google Analytics appears to be displaying some Google Discover visits, most likely from the Google News Showcase. If you look at your acquisition, source, and medium traffic, you could see…

How long does it take Google to Index your Page?

Fri, 16 Jul 2021 18:41:53 GMT

A new video in the AskGooglebot series from John Mueller, a Google search relations representative, answers the question: how long does SEO take for new pages? The answer began with the standard John…

Site Ranking For Unusual Keywords? Here is why

Fri, 16 Jul 2021 18:38:07 GMT

Keywords are crucial because they connect what people are looking for with the content you're giving to meet that demand. Your aim in ranking on search engines is to drive organic traffic to your…

Spammy links don't cause soft-404 error: Google

Fri, 16 Jul 2021 18:32:14 GMT

Do you have 404 errors in your Google Search Console reports or in Google Analytics? Take a deep breath and try not to be alarmed and panic. Some 404 errors are perfectly acceptable and have no…

Google to end using ads for tracking user data

Fri, 16 Jul 2021 17:35:50 GMT

Google notified that after third-party cookies are phased out of its platforms, the Search Engine will not establish substitute identifiers to track individuals while they browse the web. After…

Major infrastructure changes may drop index performance

Fri, 16 Jul 2021 14:48:33 GMT

Google's search index is a platform where the candidate pages qualify and provide the results which is why the indexing score of Google is so crucial. On that account, John Mueller of Google…

To-do list to pass the new core web vitals

Fri, 16 Jul 2021 14:38:44 GMT

Google considers Core Web Vitals to be a set of particular elements that contribute to a webpage's overall user experience. Three specific page performance and user interaction statistics make up…

Google finishes rolling out July 2021 core update

Tue, 13 Jul 2021 13:28:41 GMT

The July 2021 core update is now "essentially complete," according to Google. The Tech Giant finished rolling out the update which was released on July 1, 2021. The full rollout of such an upgrade…

SEO is not going to help?

Tue, 13 Jul 2021 12:49:16 GMT

‘There are times when no SEO technique will boost a website's search results rating’, says John Mueller, a Google Search Advocate. He further explains that sometimes it’s not a technical issue…

How much time does Google take to Index your new website?

Tue, 13 Jul 2021 10:37:18 GMT

In a strong desire to receive figures and results as quickly as possible, a frequently asked question is ‘How long to get indexed’. Well, the search engine suggests that there is no specific time for…

‘No Whitelist of exceptions for Page Experience Update’ says Google

Mon, 12 Jul 2021 17:38:01 GMT

A whitelist is a database of email and IP addresses that have been designated as "safe" by search engines. According to Google's John Mueller, the page experience upgrade has no exception list or…

Youtube Shorts: Perfect to guide to new short-form video

Mon, 12 Jul 2021 17:16:48 GMT

Youtube launches yet another gesture called Youtube shorts. “Shorts is a new short-form video experience for creators and artists who want to shoot short, catchy videos using nothing but their mobile…

Answers to Possible Queries about Google’s New Spam Update - June 2021

Mon, 12 Jul 2021 17:05:42 GMT

Google, on a regular basis, releases spam updates in order to enhance its search results quality. Google's Search Liaison, Danny Sullivan tweeted about a spam-preventing algorithm update being rolled…

Why are long-tail keywords important for SEO?

Mon, 12 Jul 2021 16:58:25 GMT

Are you looking for a strategy to improve your website's search engine optimization (SEO), attract more search traffic, and boost conversions? If that's the case, you should learn more about…

Is SEO dead?

Mon, 12 Jul 2021 16:11:37 GMT

In a world where we have over 170 million active users every digital marketing professional is expected to be well versed with SEO as the core tenets of Digital Marketing. A few voices from the…

Why does Google constantly change Algorithms

Mon, 12 Jul 2021 16:02:39 GMT

The algorithms employed by Google to extract material from its search index and give the best possible results for a query are a complicated system. On its search engine results pages, the search…

Google to release update for easy sorting in message app

Mon, 12 Jul 2021 15:46:23 GMT

Google is all geared up to launch two new features for Google's Messages app. This new feature has been introduced in order to offer a new method to read messages. users receive a variety of messages…

5 Best Keyword Research Tools for 2021

Mon, 12 Jul 2021 15:34:36 GMT

Keyword research is at the heart of pay-per-click marketing and SEO strategies, whether you like it or not. You might be selling yourself short on your potential success if you aren't bidding or…

Keyword Mapping isn't over yet; here's why

Mon, 12 Jul 2021 15:20:43 GMT

Keyword Mapping - Explained: Mapping is a commonly used technique in the world of digital marketing that helps the search engine to allocate a set of target keywords to each specific page. This…

Deleting old content: An SEO solution?

Mon, 12 Jul 2021 14:59:30 GMT

Running a website is time consuming and arduous, however, constantly publishing articles or blog posts from years must have gotten you closer to your goal. With all this there’s also a good chance…

Google to detect soft 404 error by device type

Mon, 12 Jul 2021 14:28:41 GMT

Google has modified the way it classifies soft 404s and now looks at a URL based on the device type. Now, if Google detects a URL and hits it on desktop before seeing it on mobile, it may send a soft…

How ‘MUM’ can help with more complex queries: Google’s Pandu Nayak shares

Mon, 12 Jul 2021 12:38:38 GMT

The digital experience has reached new heights in the last few years, thanks to the development of faster internet networks, and the unstoppable worldwide mobile e-commerce businesses. From the past…

Why are long-tail keywords important for SEO?

Sat, 10 Jul 2021 10:03:37 GMT

Are you looking for a strategy to improve your website's search engine optimization (SEO), attract more search traffic, and boost conversions? If that's the case, you should learn more about…

What is keyword mapping?

Sat, 10 Jul 2021 02:34:40 GMT

Mapping is a commonly used technique for Search Engine Optimisation that helps to allocate a set of target keywords to each specific page. This method has been employed more in the past, but it still…

Where does the path of Personalized Knowledge Graphs lead?

Fri, 09 Jul 2021 06:27:11 GMT

Google introduces a new patent application referred to as a personalized entity repository in the form of knowledge graphs to assess the actions and suggestions of the users. This patent application…

Google’s all new ‘MUM’ algorithm: An emerging Google Search challenge

Thu, 08 Jul 2021 20:38:00 GMT

Google, lately, has been pulling out its weight to help the users have a better experience by constantly developing the Google AI. Similarly, Google has announced its all new algorithm named ‘MUM.’…

Is SEO dead?

Thu, 08 Jul 2021 20:30:15 GMT

In a world where we have over 170 million active users every digital marketing professional is expected to be well versed with SEO as the core tenets of Digital Marketing. A few voices from the…

‘No Whitelist of exceptions for Page Experience Update’ says Google

Thu, 08 Jul 2021 18:54:31 GMT

A whitelist is a database of email and IP addresses that have been designated as "safe" by search engines. According to Google's John Mueller, the page experience upgrade has no exception list or…

Google ranks result sets with ‘Magic Signals’...How?

Thu, 08 Jul 2021 16:21:05 GMT

Navigating through the vast quantity of information available on the internet to find what you need would be virtually difficult without some assistance. Well, Google's ranking systems are built to…

John Mueller on SEO's future

Wed, 07 Jul 2021 20:44:00 GMT

Google's John Mueller discusses the future of SEO and if he believes it will never become outdated in the near future. A question was submitted during the Google Search Central SEO hangout on July 2…

What is Page Experience? A guide to new ranking ingredient

Wed, 07 Jul 2021 20:34:43 GMT

Page experience as the word suggests is metrics to measure user experience and interaction of your audience on your web page. As you all must have heard, Google has once again updated its algorithm…

Are you prepared for Google's Page Experience Update?

Wed, 07 Jul 2021 20:13:12 GMT

Are you prepared for Google's Page Experience Update? Google Page Experience algorithm, unlike others, is a very crucial update for the future of site’s performance. The Google’s Page Experience…

Page Experience update to drop ranking: Myth or Fact?

Wed, 07 Jul 2021 20:07:02 GMT

Google has kicked off rolling out the Page Experience update but this particular update will be slowly but surely deployed through the end of August 2021. The search engine shall stop using AMP for…

Privacy Sandbox: Building a more private yet an open web

Wed, 07 Jul 2021 19:37:18 GMT

A Google’s initiative to create an ecosystem that protects the privacy of its users and enables the business to build sustainable sites to reach their customers. The Tech Giant’s step is an evolution…

Google delays plan ‘Privacy Sandbox’ for third-party cookies till 2023

Wed, 07 Jul 2021 19:30:23 GMT

The Tech Giant has pulled back its timeline to block the third party cookies on the search engine lately. Google, in the first stance, had intended to ban third-party cookies and replace them with…

Google warns against overuse of internal links

Wed, 07 Jul 2021 19:13:47 GMT

In order for your content to to be visible or to rank on Google, search engines run through your content to rank it. When your articles and pages are linked to from elsewhere on the internet, Google…

Importance of SEO in Digitisation

Tue, 29 Jun 2021 07:10:03 GMT

Digitisation in the world has revolutionised the way businesses have started to operate and sell. Changing times have also evolved the way of marketing techniques and channels for your business…

Why SEO is Important for you?

Mon, 28 Jun 2021 19:09:44 GMT

Are you an owner of an online business? Or just working for one? Do you ever wonder how to improve your ranking on Google without paying for it? Well, you might already be familiar with some of the…