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Rudra Kasturi

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Tag: Publishers

Search Take: How Smaller Publishers Can Win in Google’s AI Mode

On July 14, 2025 By Rudra Kasturi In AI Mode, SEO

The way people discover content on Google is changing fast. With the rollout of AI Mode (and in AI Overviews), Google is no longer just showing a list of blue links. It is giving users …

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Google’s AI Mode Is Here – But Publishers Still Own the Breaking News Game (For Now)

On June 24, 2025 By Rudra Kasturi In AI, Google Search, SEO

Google just rolled out its AI Mode in India under the Search Generative Experience (SGE) label. On paper, it promises smart summaries, fewer clicks, and instant clarity. But when we actually used it on real-world …

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The Clickless Udaan: How Google’s AI Flew Off With Our Traffic, Leaving Indian Publishers at the Terminal

On June 20, 2025 By Rudra Kasturi In AI, Google Search, SEO

Taking the Q&A google did Google Search Central Live 2025 – Warszawa Google HUB. Thanks Galus for Capturing the same in detail. Welcome to 2025, where the content is yours, the answer is Google’s, and …

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Top Posts & Pages

  • Reddit’s CEO Steve Huffman on Search, Deep Knowledge, and AI: How Data Is Fueling the Next Generation of Answers
  • How Reddit Quietly Became the #1 Domain for AI - and Why It Changes Everything
  • Google: Create Unique Image Landing Pages To Improve Visibility in Search
  • YouTube Adds Title A/B Testing: More Power to Creators
  • YouTube's 2027 Partner Program Changes Explained: Shorts Just Got a Monthly Report Card
  • How Google Decides "The Best URL": Clustering and Canonicalization Explained
  • The Future of CAs with AI: Transforming Challenges into Opportunities
  • India’s Largest Used Car Exporter? Delhi.
  • Google November 2024 Core Update: Rollout Delays and What SEOs Should Do Next
  • Traffic Dropped? What to Do After Google’s November 2024 Core Update: A Step-by-Step Guide

Most Read Articles

  • Why SEO is Important for you?
  • Importance of SEO in Digitisation
  • Google warns against overuse of internal links
  • Google delays plan ‘Privacy Sandbox’ for third-party cookies till 2023
  • Privacy Sandbox: Building a more private yet an open web
  • Page Experience update to drop ranking: Myth or Fact?
  • Are you prepared for Google’s Page Experience Update?
  • What is Page Experience? A guide to new ranking ingredient
  • John Mueller on SEO’s future
  • Google ranks result sets with ‘Magic Signals’…How?
  • ‘No Whitelist of exceptions for Page Experience Update’ says Google
  • Is SEO dead?
  • Google’s all new ‘MUM’ algorithm: An emerging Google Search challenge
  • Where does the path of Personalized Knowledge Graphs lead?
  • What is keyword mapping?
  • Why are long-tail keywords important for SEO?
  • How ‘MUM’ can help with more complex queries: Google’s Pandu Nayak shares
  • Google to detect soft 404 error by device type
  • Deleting old content: An SEO solution?
  • Keyword Mapping isn’t over yet; here’s why

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