Rudra Kasturi

Comic-style illustration showing Google's generative AI guidelines on bias, transparency, intellectual property, and safety with a friendly robot.

Google’s Official AI Content Guide Decoded: What Actually Matters in the AI Search Era

On May 18, 2026 By Rudra Kasturi In AEO, AI, SEO

Based on Google’s official AI Optimization Guide for Search The SEO industry has a strange habit. Google says one thing. The industry hears something else. Then LinkedIn experts appear with fancy terms like GEO, AEO, …

Trump Govt May Check AI Models Before They Go Live

On May 5, 2026 By Rudra Kasturi In AI

The US government is considering a new step in AI control. It may start checking powerful AI models before they are released. The discussions are happening inside the White House and focus on one concern. …

Ask.com Shuts Down After 25 Years: The Quiet End of a Once-Big Search Player

On May 5, 2026 By Rudra Kasturi In AI, SEO

After 25 years on the internet, Ask.com has officially shut down. Parent company IAC confirmed that it is exiting the search business altogether, with Ask.com going offline on May 1, 2026. For many users, this …

Why the Same Question Gets Different Citations Across Different LLMs?

On March 30, 2026 By Rudra Kasturi In AEO, AI, SEO

You ask one question.Try it across 3 AI tools. All answers look fine.But the citations are completely different. This is where most people get confused. They assume:“Same internet → same sources → same citations” That …

Chrome Is Not Building a Better Browser. It Is Building an Agent.

On March 2, 2026 By Rudra Kasturi In AI

Most people think Chrome just got smarter. That is not what is happening. The Chrome team has publicly shared something much bigger. They are moving from a browser that shows web pages to what they …

Googlebot & SEO: Is 2MB of HTML Too Small? Or Already Too Big?

On February 13, 2026 By Rudra Kasturi In SEO

A Practical SEO Reality Check For years, SEOs have argued about Googlebot’s so-called “2MB HTML limit”. Some say: “2MB is nothing. Modern sites are huge.” Others say: “2MB is dangerous. Stay far below it.” Both …

Amazon Is Not Anti-AI. Amazon Is Anti-Free Data.

On February 12, 2026 By Rudra Kasturi In AEO, AI, SEO

If you look closely at Amazon India’s robots configuration, something jumps out. Googlebot is allowed.Amazonbot is allowed.Applebot-Extended is allowed. But most major AI crawlers are blocked: GPTBotOAI-SearchBotChatGPT-UserClaudeBotPerplexityBotCommonCrawl This is not an accident.This is not paranoia.This …

Author: Rudra Kasturi