This is not a blog about AI content.This is not a blog about a YouTube channel.This is not even a blog about money. This is a blog about how media loses control of value creation …
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Category: ORM
Are We Having Better Conversations With AI? How ChatGPT’s Conversation Quality Improved in a Year
The success of generative AI isn’t just about scale it’s about trust. Billions of messages flow through ChatGPT every day, but the real question is: Are those conversations actually improving in quality? New research gives …
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The Myth of Reddit: It’s Not Your Blog. It’s a Minefield.
“Reddit is the new growth channel.” That’s what every marketer whispers after seeing screenshots of viral threads or Reddit links ranking on page one of Google. And like clockwork, teams rush in thinking it’s just …
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How One “No One Knows Us” Supplement Brand Beat Big Players in AI Mode Search (Without Burning VC Cash)
Let me tell you a very desi story. A small health brand – let’s call it PachanPlus was doing everything right. But there was a problem. People were asking ChatGPT things like: “Best supplement for …
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He Didn’t Change. The Feed Did. Vijay Mallya and the Masterclass of Online Reputation Management
For a decade, Vijay Mallya was the default example in every scam montage, every corruption debate, every punchline about billionaires who fled. The consensus was simple:He was guilty, gone, and Googleable. And yet, in 2025, …
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Why Online Reputation Management (ORM) Is Critical for CEOs in the Age of Generative AI
In a world where a single AI-generated headline can sway public perception in minutes, CEOs are no longer just executives – they are public figures, brand assets, and algorithmic search results all rolled into one. …
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