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Rudra Kasturi

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Category: APP ASO

Android’s 16 KB Page Size: What It Means for Your App (and Why You Can’t Ignore It)

On September 19, 2025 By Nita In APP ASO, Google Play

The Quiet Change That Will Hit Loudly Android 15 is here with a technical change most developers won’t notice until their apps break or get rejected. Google is moving from 4 KB page sizes to …

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Installs Don’t Pay Salaries. Loyal Users Do.

On September 12, 2025 By Rudra Kasturi In APP ASO, Industry News

For years, Indian startups paraded installs like trophies. The deck was always the same: “10 million downloads.” Investors nodded. Headlines followed. And then, quietly, those users uninstalled in under a week. It’s 2025. If you’re …

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Top Posts & Pages

  • Branded vs. Generic Searches: What Do Google Users Really Look For?
  • SEO in 2025: Funnel First, AI-Ready, Human Always
  • Google Is Phasing Out Practice Problem & Dataset Structured Data.

Most Read Articles

  • Why SEO is Important for you?
  • Importance of SEO in Digitisation
  • Google warns against overuse of internal links
  • Google delays plan ‘Privacy Sandbox’ for third-party cookies till 2023
  • Privacy Sandbox: Building a more private yet an open web
  • Page Experience update to drop ranking: Myth or Fact?
  • Are you prepared for Google’s Page Experience Update?
  • What is Page Experience? A guide to new ranking ingredient
  • John Mueller on SEO’s future
  • Google ranks result sets with ‘Magic Signals’…How?
  • ‘No Whitelist of exceptions for Page Experience Update’ says Google
  • Is SEO dead?
  • Google’s all new ‘MUM’ algorithm: An emerging Google Search challenge
  • Where does the path of Personalized Knowledge Graphs lead?
  • What is keyword mapping?
  • Why are long-tail keywords important for SEO?
  • How ‘MUM’ can help with more complex queries: Google’s Pandu Nayak shares
  • Google to detect soft 404 error by device type
  • Deleting old content: An SEO solution?
  • Keyword Mapping isn’t over yet; here’s why

Category Cloud

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